Maurice Lacroix 1975 Collection
Swiss luxury watch brand Maurice Lacroix commemorates its 50-year anniversary by unveiling the 1975 collection, comprising automatic and quartz references. Endowed with elegant styling and sleek proportions, the 1975 collection exudes a vintage vibe while simultaneously promising enduring appeal.
Founded in 1975, Maurice Lacroix has always been dynamic, constantly seeking new ways of indicating time. After becoming a Manufacture in 2007, the brand launched several groundbreaking models, including the Masterpiece Square Wheel (2010), the ingenious Masterpiece Mysterious Seconds (2013) and the Masterpiece Gravity (2014).
A pivotal moment in the company’s history came in 2014, when the creative team delved into the firm’s back catalogue and discovered a forgotten gem, the Calypso. Maurice Lacroix reimagined the model for a modern-day audience, releasing the AIKON in 2016, an urban timepiece that immediately resonated with Millennials and Genzers and has since enjoyed much success.
Now, Maurice Lacroix, wishing to mark its 50th anniversary, unveils the 1975 collection, a series of new timepieces, skilfully crafted to win the hearts of watch fans. Each model is vintage inspired but ideally suited to modern-day life.
Moreover, each reference subscribes to the brand’s winning formula, delivering a combination of Swiss craftsmanship and high perceived value. When developing the new collection, the brand’s creative team revisited Les Classique, a suite of models it first introduced back in 1988.
It reinterpreted each reference in a retro-modern style, embracing new, sumptuous materials. The Maurice Lacroix 1975 collection, comprising automatic and quartz models, indulges city dwellers with a vast array of ownership options all aligned with modern tastes.
Offered in various sizes, along with several dial and strap executions, each model is sleek, elegant and proffers timeless styling.
The Maurice Lacroix 1975 Automatic, available in a choice of 36 mm or 40 mm case sizes, unites vintage-inspired aesthetics with Swiss mechanical know-how.
For those customers who prefer a quartz movement, the Swiss marque also offers the aptly named 1975 Quartz, housed in a 39 mm case.
Both automatic and quartz models are available in a choice of three dial colours: blue, black or silver.
Technical details
Maurice Lacroix 1975 Automatic 36mm/40mm
Case
Brushed and polished stainless steel case with an open caseback
Diameter: 36 mm/40mm
Height: 10 mm
Water resistance: 10 ATM
Movement
Automatic ML 115 with a white/black date
Vibrations: 28,800 vph / 4 Hz
Power Reserve: 38 hours
Number of jewels: 26
Decorations: Sandblasted and nickel, Nickel rotor with Côte de Genève
Functions
Hours, minutes and seconds; date at 3 o’clock.
756007-SS001-130-3/ 756008-SS001-130-3
Dial: Silver sun-brushed dial with rhodium m-logo and black printings
Index: Rhodium facetted Trapeze hands
Hands Rhodium facetted hour and minute dauphine hands, rhodium second hand
Strap: Beige leather strap with debossed M-logo, ton on ton stitching and Easychange system
Buckle: Stainless steel pin buckle
756007-SS001-330-2/ 756008-SS001-330-2
Dial: Black sun-brushed dial with rhodium m-logo and silver powder printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Strap: Black leather strap with debossed M-logo, ton on ton stitching and Easychange system
Buckle: Stainless steel pin buckle
756007-SS001-430-4/ 756008-SS001-430-4
Dial: Blue sunbrushed dial with rhodium m-logo and silver powder printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Strap: Blue leather strap with debossed M-logo, ton on ton stitching and Easychange system
Buckle: Stainless steel pin buckle
756007-SS002-130-1/ 756008-SS002-130-1
Dial: Silver sun-brushed dial with rhodium m-logo and black printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Bracelet: 5-row stainless steel bracelet. Polished small middle links and brushed external links. Easychange system
756007-SS002-330-1/ 756008-SS002-330-1
Dial: Black sunbrushed dial with rhodium m-logo and silver powder printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Bracelet: 5-row stainless steel bracelet. Polished small middle links and brushed external links. Easychange system
756007-SS002-430-1/ 756008-SS002-430-1
Dial: Blue sun-brushed dial with rhodium m-logo and silver powder printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Bracelet: 5-row stainless steel bracelet. Polished small middle links and brushed external links. Easychange system
Maurice Lacroix 1975 Quartz 39mm
Case
Brushed and polished stainless steel case
Diameter: 39 mm
Height : 9 mm
Water resistance: 10 ATM
Movement
Ronda 515 Quartz with a white/black date
Functions
Hours, minutes and seconds; date at 6 o’clock
751007-SS001-130-3
Dial: Silver sun-brushed dial with rhodium m-logo and black printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Strap: Beige leather strap with debossed M-logo, ton on ton stitching and Easychange system
Buckle: Stainless steel pin buckle
751007-SS001-330-2
Dial: Black sun-brushed dial with rhodium m-logo and silver printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Strap: Black leather strap with debossed M-logo, ton on ton stitching and Easychange system
Buckle: Stainless steel pin buckle
751007-SS001-430-4
Dial: Blue sun-brushed dial with rhodium m-logo and silver powder printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Strap: Blue leather strap with debossed M-logo, ton on ton stitching and Easychange system
Buckle: Stainless steel pin buckle
751007-SS002-130-1
Dial: Silver sun-brushed dial with rhodium m-logo and black printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Bracelet: 5-row stainless steel bracelet. Polished small middle links and brushed external links. Easychange system
751007-SS002-330-1
Dial: Black sun-brushed dial with rhodium m-logo and silver printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Bracelet: 5-row stainless steel bracelet. Polished small middle links and brushed external links. Easychange system
751007-SS002-430-1
Dial: Blue sun-brushed dial with rhodium m-logo and silver powder printings
Index: Rhodium facetted Trapeze hands
Hands: Rhodium facetted hour and minute dauphine hands, rhodium second hand
Bracelet: 5-row stainless steel bracelet. Polished small middle links and brushed external links. Easychange system
