In 1860, TAG Heuer – known as Heuer at the time – was founded by Edouard Heuer in Saint-Imier, Switzerland. Over the past 160 years,
Tag: TAG HEUER
Tag Heuer Autavia (New Versions: Blue, Black or Grey Smoked Dial)
The TAG Heuer Autavia collection takes inspiration from the original Autavia models of the mid-1900s to appeal to a new generation of explorers who seek
TAG Heuer Autavia Bronze
Earlier in 2019, TAG Heuer introduced its legendary Autavia timepiece as a new stand-alone collection that boasts the versatility, ruggedness and reliability that characterised the
Introducing Tag Heuer’s In-House Chronograph Movement: The Calibre Heuer 02
The performance-driven Heuer 02 movement, a completely in-house development, is a clear demonstration of TAG Heuer’s commitment to avant-garde watchmaking. TAG Heuer has begun equipping
Tag Heuer – Monaco Heuer02 and Monaco Calibre 12 Final Edition
After launching the final model of the Monaco 50th anniversary series in October this year, Tag Heuer now presents two new Monaco timepieces. The first
Tag Heuer Ayrton Senna Special Editions – Carrera Calibre Heuer 02T Ayrton Senna Special Edition 2019 and Formula 1 Calibre 16 Ayrton Senna Special Edition 2019
To pay tribute to one of the most renowned Formula One champions and mark 25 years since his untimely death, TAG Heuer has launched two
Tag Heuer Monaco Piece d’Art, unique piece created for the 50th anniversary celebrations of the iconic Monaco timepiece collection
As a culmination of the 50th-anniversary celebrations of the Monaco, TAG Heuer has created the-one-of-a-kind Monaco Piece d’Art. This restored and decorated version of an
Tag Heuer Monaco 2009–2019 Limited Edition : Final timepiece in a series of five limited-edition models marking the Monaco’s 50th anniversary
Following the four previous events celebrating the 50th anniversary of the iconic TAG Heuer Monaco throughout 2019, the Swiss luxury watchmaker rounded off the festivities
TAG Heuer Monaco 1999–2009 Limited Edition
On 24th September 2019, TAG Heuer presented the fourth of five limited edition Monaco timepieces to mark the icon’s 50th anniversary. The fourth collector’s piece
TAG Heuer Aquaracer – New Models with Green Dial
Inspired by the mesmerising blue and green shades of the ocean, the Swiss watchmaker has created two green-dial Aquaracer models that offer sporty functionality on
Tag Heuer Welcomes Three New Tennis Players – Felix Auger Aliassime, Alex de Minaur and Frances Tiafoe – To Its League of All-Star Brand Ambassadors
The most promising young players disrupting the tennis rankings – Felix Auger Aliassime, Alex de Minaur and Frances Tiafoe – are the most recent additions
TAG Heuer becomes Title and Timing Partner of the Porsche Formula E Team
TAG Heuer and Porsche enter a long-term agreement for their Formula E engagement, as the Swiss luxury watchmaker becomes Title and Timing Partner. The Porsche
Tag Heuer Isograph Technology: A Watchmaking First
Magnetism, shock and gravity have virtually no effect on TAG Heuer’s revolutionary new oscillator, which features a tailor-made balance wheel and a hairspring made of
Tag Heuer Aquaracer – New Models for Women
Equipped with features and functions that suit an active lifestyle on land and at sea, the Aquaracer is a stylish professional tool that reflects TAG
TAG Heuer Carrera Calibre 16 Chronograph, New Models
TAG Heuer expands the legendary Carrera collection by adding four new Carrera Calibre 16 timepieces boasting a revamped design. The TAG Heuer Carrera has always
Tag Heuer Monaco 1989–1999 Limited Edition
TAG Heuer presents Monaco 1989–1999 Limited Edition, the third of five limited-edition Monaco timepieces, to mark the icon’s 50th anniversary. The exclusive unveiling event of
Tag Heuer Monaco 1979–1989 Limited Edition
During an exclusive event in Le Mans, TAG Heuer presented the second of five limited-edition Monaco timepieces that mark the icon’s 50th anniversary. Introduced in
TAG HEUER Carrera Lady 36 mm Collection, New Edition
Elegant and enduring, the Carrera Lady timepiece features a new design that enhances the entire 36 mm collection. From bold colours to the improved readability
TAG Heuer Monaco 1969–1979 Limited Edition
In May 2019, TAG Heuer kicked off the 50th anniversary celebrations for the Monaco timepiece at the Monaco Formula 1 Grand Prix, the legendary event
TAG Heuer Connected Modular 45 “Golf Edition”
Designed specifically with golfers in mind, the new TAG Heuer Connected Modular 45 “Golf Edition” is linked to the TAG Heuer Golf app, which enables
TAG Heuer Autavia
Presented at Basel-world 2019, this new watch collection by TAG Heuer takes inspiration from the original Autavia models and makes use of the most innovative
Tag Heuer Announces Formula E Driver Jean-Eric Vergne as Its New Brand Ambassador
TAG Heuer underscores its involvement in motor racing and passion for avant-garde technology with a new partnership within Formula E. In addition to its Official
Tag Heuer Celebrates 50th Anniversary of its Iconic Monaco Collection
In 1969, Heuer launched the Monaco – an eye-catching timepiece that became famous for its unique design and groundbreaking technology. Fifty years later, TAG Heuer
TAG Heuer DBS Edition Carrera Heuer 02 Watch Celebrating the Launch of Aston Martin DBS Superleggera TAG Heuer Edition Car
In celebration of its partnership with Swiss luxury watch company TAG Heuer, Aston Martin has launched the striking Aston Martin DBS Superleggera TAG Heuer Edition.
TAG Heuer Formula 1 and TAG Heuer Carrera Alec Monopoly Edition
Continuing its collaboration with Art Provocateur Alec Monopoly, the avant-garde Swiss watchmaker TAG Heuer has launched two new models in its Formula 1 and Carrera
TAG Heuer Carrera Calibre Heuer 02T Tourbillon Nanograph
During the Geneva watch fair, TAG Heuer unveiled its newest innovation, a world premiere in watchmaking: a hairspring made of a carbon composite invented, patented
TAG Heuer announces the renewal of its partnership with the Aston Martin Red Bull Racing Formula 1 Team
On 4th Dec 2018, Stéphane Bianchi, CEO of TAG Heuer and President of the LVMH Watch Division, and Christian Horner, Team Principal of Red Bull
TAG Heuer Carbon Collection – Carrera Carbon Tourbillon Phantom and Carrera Carbon in Rose Gold or Blue Rhodium
The TAG Heuer Carrera line has long been admired – not only for its reputation and ties to the world of motor racing, but also
TAG Heuer Carrera Heuer 02 by Fragment Hiroshi Fujiwara
Following brand collaborations that became iconic fashion references and recent ventures such as the POOL Aoyama and THE CONVENI concept stores, the internationally renowned Japanese
TAG Heuer Formula 1 Max Verstappen Special Edition 2018
TAG Heuer and Max Verstappen, Formula 1 driver for the Aston Martin Red Bull Racing team and youngest Grand Prix winner in the history of