SEVENFRIDAY PS2/01

SEVENFRIDAY launches PS2/01, a new iteration of its popular S2/01 model. This new automatic timepiece boasts some subtle refinements for a bold and aggressive look. First the inner gunmetal bezel encircles firmly the hour/minute ring where 10 applied bronze indexes strongly state their positions, even glowing when night falls.

SEVENFRIDAY PS2/01

The dial is vertically striped, leaving only space for the essential, and a bold arrow highlighting the seconds’ disk. The animation ring in galvanised antique brass brings about an industrial, utilitarian feel.

SEVENFRIDAY PS2/01

The self-winding MIYOTA 82S5 movement provides a power reserve of 40 hours once fully wound.

The watch case is mounted with a flat top stainless steel bezel with a large bevel. PS2/01 also incorporates the characteristic SEVENFRIDAY features like the 5-layers dial construction and the embedded NFC technology.

SEVENFRIDAY PS2/01

Technical details

Dial
5 layers construction, 23 applied. Skeletonized dial
Fine sandblasted gun metal dial ring. Rhodium circular brushed hour/minute ring, with 10 applied in bronze galvanic treatment, refilled with white luminous painting
Three-tones dial with plates and décors in gun metal, bronze and rhodium galvanic colors
Large 5 pieces applied above the dial at 4h30 pointing on the small second disc
Applied “Côtes de Genève” décor in sandblasted rhodium, framed with thin polished upmr stickers
White luminous painting on hour, minute hands and on the small second pointer

Case
Three pieces, flat top bezel with large bevel, case (incl. animation ring) and case back with screws
Sapphire crystal with anti-reflective coating on the inner side
Stainless steel and black PVD bezel, stainless steel case body, case back and crown
Diameter: 47.6 x 47mm (W x H)
Thickness: 14.2mm
Three finishing bezel, fine sandblasted and polished, vertical brushed wall
Polished crown, polished case and case back
Crown diameter: 8mm
Animation ring in antique brass dual-PVD treatment
«7F» signature engraved on the side of the crown
3ATM water resistance

Movement
Automatic MIYOTA 82S5
40 hours power reserve
Hour / Minute / O-centered small second
Visible balance wheel

Strap
Black straight cut and padded genuine calf skin leather, with tone on tone stitchings
Genuine light sepia suede leather lining, hot-stamped with specific SEVENFRIDAY patterns
Strap width: 28 to 24mm

Special features
Watch in connection with the SEVENFRIDAY App (iOS & Android), thanks to an NFC chip embedded in the caseback, allowing secured authentication and registration

Recommended retail price
1’230 CHF (ex. VAT)/ USD 1’290 (ex. VAT)/ EUR 1’145 (ex. VAT)

SEVENFRIDAY P2C/01

This new wristwatch from SEVENFRIDAY boasts a finishing inspired by the guns. The gunmetal PVD bezel, sunray brushed gunmetal dial ring and circular brushed gunmetal inner ring all combine to reinforce this impression. The bronze minute ring and the small second applied ring in sunray brushed galvanic bronze hint possibly at some pistol shells.

SEVENFRIDAY P2C/01

The SEVENFRIDAY P2C/01 is equipped with the Automatic MIYOTA 82S7 movement. It delivers a power reserve up to 40 hours once fully wound.

SEVENFRIDAY P2C/01

Technical details

Case
Three pieces, bezel, case (incl. animation ring) and caseback with screws
Gunmetal PVD bezel, crown and buckle, case and caseback in stainless steel
Dual finishing bezel, sunray brushed and polished, grooved line refilled with black Berlac lacquer
Brushed crown, polished case and caseback
Animation ring in fine sandblasted black PVD finishing
«7F» signature engraved on the side of the crown
Sapphire crystal with anti-reflective coating on the inner side
Case dimensions: 47,6x47mm (WxH)
Case thickness: 14mm
Crown diameter: 8mm
3ATM water resistance

Dial
4 layers construction, 8 applied
Sunray brushed gunmetal color dial ring. Diamond cut minute ring in galvanic bronze
Circular brushed gunmetal inner ring, beveled and stamped pattern, with polished rhodium SEVENFRIDAY logo
Applied arch décor in Bouchonné rhodium finishing
Small second applied ring in sunray brushed galvanic bronze
Applied polished rhodium indexes at 12, 4 and 8 hours, refilled with white luminous
White luminous painting on hour and minute hands

Strap
“Walnut brown” straight cut genuine calf skin leather, with tone on tone stitchings
Genuine sepia suede leather lining, hot-stamped with specific sevenfriday patterns
28 to 24mm

Movement
Automatic MIYOTA 82S7
40 hours power reserve
Hour / Minute / O-centered small second / 24H / Visible balance wheel

NFC
Watch in connection with the SEVENFRIDAY App, thanks to an NFC chip embedded in the caseback, allowing secured authentication and registration

Recommended retail price
1’045 CHF (ex. VAT)/1’100 USD (ex. VAT)/ 975 EUR (ex. VAT)

SEVENFRIDAY P1C04 Caipi

Celebrating the summer season with fun, SEVENFRIDAY has launched the P1C/04 Caipi watch that boasts a unique colour theme inspired by an exotic cocktail of South American origin.

SEVENFRIDAY P1C04 Caipi

Made with sugarcane hard liquor named cachaça, sugar and lime, Caipi (Caipirinha) is a delicious and exotic concoction. It is Brazil’s national cocktail. For its new timepiece, SEVENFRIDAY took inspiration from this special drink.

SEVENFRIDAY P1C04 Caipi

Refreshingly exotic, the SEVENFRIDAY P1C/04 Caipi recreates the Caipirinha theme. Foremost the ice evident in the animation ring, bezel and crown, all in beautifully polished white ceramic. Then the crystalline cachaça represented by an Opaline white outer dial first, then by a silvery white inner dial and finally more Opaline white on the base dial, on which some elegant grid patterns have been stamped.

SEVENFRIDAY P1C04 Caipi

The Lime can be found in all its greenness on 3 strategically placed indexes and then on both the hour and minute hands. Interestingly, they are filled with Lime green luminous painting.

SEVENFRIDAY P1C04 Caipi

Apart from these exclusive features, P1C/04 Caipi is a genuine SEVENFRIDAY with all the unique hallmarks you have come to expect like NFC chip for authentication and three-year warranty registration using the proprietary App. A sapphire crystal with antireflective treatment protects the dial side.

SEVENFRIDAY P1C04 Caipi

The watch is equipped with the Japanese Automatic MIYOTA 82S7 self-winding movement, which drives hour and minute hands, running-seconds indicator and 24-hour function.

SEVENFRIDAY P1C04 Caipi

 

The P1C/04 watch has a 10 ATM (100 meters) water resistance and the crown is screwed down for further protection. The watch comes with a white double-layered padded leather strap.

Technical details

Model: SEVENFRIDAY P1C/04 Caipi

Case
Four pieces, two parts bezel, case (incl. animation ring) and case back with screws
Case dimensions: 47.6 x 47mm (WxH)
Thickness: 15mm
Screwed-in crown system
Crown diameter: 8mm
Sapphire crystal, with antireflective treatment on the inner side
White ceramic top bezel, animation ring and crown
Case body, bezel body, case back and buckle in polished 316L stainless steel
«7F» signature engraved on the side of the crown
Water resistance: 10 ATM (100 meters)

Dial
4 layers construction
Opalin white outer dial ring
Silver white azuré inner dial ring with 40 to 60min zone in tone on tone white
Opalin white and silver dial with stamped grid pattern
Blue, black and white printed relief highlights
Seven applied parts, polished rhodium applied indexes at 12, 4 and 8 hours, refilled with Lime green luminous painting
Galvanic silver hour and minute hands, relief printings in white
Hour and minute hands both refilled with Lime green luminous painting

Movement
Automatic MIYOTA 82S7
40 hours power reserve

Display
Hour, Minute and Off-centered second
24H display
Visible balance wheel

Strap
Double layer and padded genuine white calf skin leather
Handmade cut edge construction, lining in genuine white calf skin leather
Strap width: 28 to 24mm

SEVENFRIDAY App
Watch in connection with the SEVENFRIDAY App, thanks to an NFC chip embedded in the caseback, allowing secured authentication and registration

Recommended retail price
1’473 CHF (ex. VAT)/1’550 USD (ex. VAT)/1’372 EUR (ex. VAT)

SEVENFRIDAY T1/02 Micah’s Voice Limited Edition

SEVENFRIDAY presents a limited edition timepiece in collaboration with Micah’s Voice, the charity foundation established by American singer Shawn Stockman and his wife Sharhonda.

SEVENFRIDAY T1/02 Micah’s Voice Limited Edition

This is SEVENFRIDAY’s second collaborating project with Micah’s Voice for raising funds to support children with autism. In 2015, the brand created the P3/01, a 99-piece limited edition, with the whole proceeds going to support autism awareness, a whopping USD 100,000.

SEVENFRIDAY T1/02 Micah’s Voice Limited Edition

The new T1/02 Micah’s Voice is a limited edition of 100 pieces, with once more ALL proceeds going towards this foundation to educate and support children and their families, suffering from autism spectrum disorder.

SEVENFRIDAY T1/02 Micah’s Voice Limited Edition

Just like all SEVENFRIDAY watches, this brand new and original T-series incorporates unique NFC authentication and signature animation ring. It boasts a distinctive four-layer construction and semi-transparent dial, using a special gradient grey eyewear lens, with a cute white print relief motto which reads “little bit louder now”. And the whole underlined with a smile-like curve.

SEVENFRIDAY T1/02 Micah’s Voice Limited Edition

The MV edition comes with 1 watch + 1 MV Riley bear as well as a special packaging at an RRP of $ 988,- (ex. VAT).

SEVENFRIDAY P3C/09 ORANGE CARBON

SEVENFRIDAY’s new P3C/09 Orange Carbon watch comes in a massive 47mm case, which is exceptionally lightweight thanks to the innovative carbon fiber material.

SEVENFRIDAY P3C/09 ORANGE CARBON

The watch comes with a black PVD case, with its bezel and animation ring made in genuine CARBON FIBER. The aesthetic beauty of this watch has been enhanced by orange highlights. The brand used Fiber resin to etch an orange line across the bezel. The orange lacquer is used to embellish the 7F signature on the black PVD screw-down crown.

SEVENFRIDAY P3C/09 ORANGE CARBON

Its multi-layered dial also features orange numerals and indexes. A mineral glass protecting a dial made of 4 separate layers finished in brushed sunray gun metal.

SEVENFRIDAY P3C/09 ORANGE CARBON

The P3C/09 Orange Carbon watch is equipped with an automatic MIYOTA 82S7 movement. Rated for a power reserve of 40 hours, this Japanese self-winding calibre drives hour, minute, small seconds and 24-H functions. It also features a visible balance at 7H.

SEVENFRIDAY P3C/09 ORANGE CARBON

On the caseback, the P3C/09 ORANGE CARBON watch features a NFC chip, allowing secured authentication and registration.

SEVENFRIDAY P3C/09 ORANGE CARBON watch case back nfc chip

The SEVENFRIDAY P3C/09 ORANGE CARBON watch comes with a multi-layer strap with black semi-matt calf skin leather base, grey seat belt nylon inlay with cross stitching and black suede lining, stamped with specific SEVENFRIDAY patterns.

SEVENFRIDAY P3C/09 ORANGE CARBON

Technical details

Model: SEVENFRIDAY P3C/09 ORANGE CARBON

Case
Black PVD case, case back, crown
Construction: Three pieces, bezel, case (incl. animation ring) and case back with screws
Bezel and animation ring in genuine CARBON FIBER
Orange line across the bezel made out of fiber resin
Finishing switching between polished, brushed and sandblasted
«7F» signature engraved on the side of the crown, refilled with Orange lacquer
Dimensions: 47,6x47mm (WxH)
Thickness: 15mm
Crown diameter: 8mm
K1 hardened mineral crystal glass
Screwed-in crown system
10ATM water resistance

Dial
4 layers construction
Sunray brushed gun metal color dial ring. 40min to 60min zone highlighted in bright orange
Black dial with stamped pattern and orange printed relief highlights
Arch plate with numerals 12 and 2 made out of genuine CARBON FIBER
White markers at 12, 4 and 8 hours. White pointers for the small second and the 24 hours discs
Applied indexes at 12, 4 and 8 hours, refilled with white luminous
White luminous painting on hour and minute hands

Movement
Automatic MIYOTA 82S7
40 hours power reserve
Hour / Minute / O¬-centered small second / 24H / Visible balance wheel

Strap
Genuine black semi-matt calf skin leather base
Inlayed genuine grey seat belt nylon material, strengthened with crossed stitchings, black SEVENFRIDAY logo in UV print
Genuine black suede lining, stamped with specific SEVENFRIDAY patterns
Black PVD buckle
Strap width: 28 to 24mm

SEVENFRIDAY App/NFC chip
Watch in connection with the SEVENFRIDAY App, thanks to an NFC chip embedded in the caseback, allowing secured authentication and registration

Recommended retail price
1’547 CHF (ex. VAT)
1’628 USD (ex. VAT)
1’441 EUR (ex. VAT)

SEVENFRIDAY T-SERIES: T2/02

Design inspiration of this new SEVENFRIDAY timepiece is the warm setting of the memorable moments in life that everyone continues to enjoy.

Rich brown and grey colors in the design of the latest T2/02 piece reflect organic materials that conjure the welcome smell of ageing leather and burning wood.

It features a gun metal PVD case and bezel. This latest T-Series watch mirrors the smaller, thinner and lighter aesthetic of its immediate predecessors. In comparison with P-Series, M-Series and S-Series watch models, the watch case is smaller and thinner. To re-define the case dimensions, the brand undertook a 2mm reduction in diameter, 1.2mm to 3.12mm reduction in thickness, 0.5mm to 1.5mm reduction in diameter of the crown and 2mm reduction in strap width.

The new design language also plays with transparency and gradients by using a genuine piece of sunglass lens as a dial. This combination with a skeleton movement offers a new interface experience for each wearer. The automatic TMI (SEIKO) NH70 movement has a power reserve up to 40 hours.

SEVENFRIDAY T2/02 WATCH

Technical details

Movement
Automatic skeleton TMI (Seiko) NH70
40 hours power reserve
Visible balance wheel

Case
Gun metal PVD case and bezel
Bezel grooved line refilled with rosé gold Berlac painting
Finishing switching between polished, brushed and sandblasted
Engraved SEVENFRIDAY logo on the case side
Rosé gold PVD crown, engraved «7F» signature on the side
Case dimensions: 45×45,6mm
Thickness: 12,95mm
Crown diameter: 7,5mm
K1 hardened mineral crystal
Two pieces (bezel and case) sealed screw on the caseback allows to have access to the stem remover

Dial
Gradient brown semi transparent dial
Sun lens material
Printing relief in white and beige color
White luminous painting on hour and minute hands

Strap
Genuine brown calf skin leather, brown lining, tone on tone stitching
Strap width: 26 to 22mm

NFC
Watch in connection with the SEVENFRIDAY App, thanks to an NFC chip embedded in the caseback, allowing secured authentication and registration

Recommended retail price
CHF/USD 950,- (ex. VAT)
EUR 841,- (ex. VAT)

SEVENFRIDAY P1B/01M

The model P1B/01M is a factory fitted metal bracelet variant of SEVENFRIDAY’s popular timepiece, the P1B/01. The metal bracelet has been specifically designed in house, in order to fit perfectly with the iconic SEVENFRIDAY watch-case in terms of style, quality and comfort.

Zürich, Switzerland, 11th November 2019, SEVENFRIDAY introduces the P1B/01M..The P1B/01M is the timeless P1B/01 with a factory fitted metal bracelet. The metal bracelet has been specifically designed in-house, in order to fit perfectly with our iconic case in terms of style, quality and comfort. The addition to the stainless bracelet to the P1B/01 turns it into a definitive statement piece. Priced at 1250 CHF/USD, 1106 EUR (ex.VAT) and available on sevenfriday.com (PPR/Sevenfriday/Adam Priscak)

The SEVENFRIDAY P1B/01 houses a Miyota automatic movement inside its stainless steel case. The addition of the stainless steel bracelet to the P1B/01 turns it into a definitive statement piece. The watch also features an NFC chip embedded in the caseback.

Zürich, Switzerland, 11th November 2019, SEVENFRIDAY introduces the P1B/01M..The P1B/01M is the timeless P1B/01 with a factory fitted metal bracelet. The metal bracelet has been specifically designed in-house, in order to fit perfectly with our iconic case in terms of style, quality and comfort. The addition to the stainless bracelet to the P1B/01 turns it into a definitive statement piece. Priced at 1250 CHF/USD, 1106 EUR (ex.VAT) and available on sevenfriday.com (PPR/Sevenfriday/Adam Priscak)

Technical details

Case
Stainless steel (316L) case, bezel and animation ring
Finishing switching between polished, satined, brushed and sandblasted
Stamped pattern on the crown side
Case dimensions: 47.6x47mm (WxH)
Thickness: 14mm
Crown diameter: 8mm
K1 hardened mineral
Three pieces, bezel, case (incl. animation ring) and case back with screws
3ATM water resistance

Dial
Five layers, alternately treated in galvanic rhodium and black
8 applied indexes
Finishings in matt, polished, sunray and circular brushed
Disc at 9h features a twenty-four hours function
Small second disc is located at 5h
WHITE luminous painting on hour hand

Bracelet
Stainless steel 316L
3 rows of independent links (center, left side, right side)
4 adjustable links on each side
Butterfly buckle with a system of dual security pushers
Tapered down on four links from 28mm to 20mm
Sophisticated finishings with polished angles, smoothed edges and brushed domed surfaces
Strap: 28 to 24mm

NFC
Watch in connection with the SEVENFRIDAY App, thanks to an NFC chip embedded in the caseback, allowing secured authentication and registration

Movement
Automatic MIYOTA 82S7
40 hours power reserve
Visible balance wheel

Weight
Watch head + metal bracelet: 134gr + max. 106gr

Retail price
RRP: 1’250 CHF/USD (ex. VAT) 1’106 EURO (ex. VAT)

SEVENFRIDAY M1B/02 “EL CHARRO” Limited Edition

Nicknamed “EL CHARRO”, this latest timepiece from SEVENFRIDAY takes inspiration from Mexico’s swashbuckling heroes renowned for their fighting skills, horsemanship and sheer bravery.

Part of SEVENFRIDAY’s popular “M-Series”, the new piece uses patterns and materials synonymous with the “El Charro” attire, making sure it’s packed with cool, cultural and fun design nods for those who like something a little different.

Paying homage to the traditional craftsmanship of the Mexican artisan, other features include an animation ring presented in exclusive natural horn material with decorated and engraved horse saddle inspiring the strap and buckle.

Bold design elements include the Calavera Mexican skull featured on the hour disc and the aged case mimics the metal features of an “El Charro” and his sturdy companion’s wears.

The piece also includes pops of bright green to mirror the cactus with signature “gun vs. cactus” engraved on the underside chip disc.

Limited to 450 pieces globally, this timepiece is priced at 1,550 USD/CHF and 1,372 Euro.

Technical details

Dial
• 7 layers construction dial (multi-level principle)
• 1st layer (bottom): Support plate meant to raise the whole dial over the hand fitting stems
• 2nd and 3rd layer: Gun metal plate holding the pistol engraving pattern, framed over by a rhodium vertically brushed plate carrying 4 polished screws
• 4th layer: Black matt plate with Aztec polished pattern
• 5th layer: Vertically brushed rhodium arch plate, framing the hour and minute time reading window
• 6th layer: Vertically brushed rhodium plate with black relief printed SEVENFRIDAY logo
• 7th layer: Horizontally brushed rhodium rectangular plate at the center, framing the running second time reading window
Polished ornamental horse saddle tack

Functions
• HOURS: Largest black and “cactus” green disc on the left side window, turning clockwise. Mexican skull displayed at 12H Pointer: Red marker at 9H
• MINUTES: Smaller black and “cactus” green disc on the left side window. Pointer: Red marker close to the center large screw
• SECONDS: Black spinning line (on green background) turning clockwise, moving along the rectangular window at the center (from 0 to 60)

Case
• 3 pieces construction
• Polished stainless steel (316L) case; aged-metal bezel with a grooved line, polished personalized caseback
• Animation ring in genuine natural horn
• Polished specific ornamental stainless steel (316L) crown
• Hardened K1 mineral glass, one-layer anti-reflective coating
• Size: 47,6mm (W) x 47mm (H)
• Water Resistance: 3ATM – Splash/Rain Resistant, no diving

Movement
• Automatic movement: Customized Miyota 8215
• Frequency: 21’600 Beats per hour
• Tolerance: Approx. +/-20 sec per day

Strap
Brown aged and cracked genuine leather. Double layered, off-white stitching, large ornamental horse saddle tack
Red genuine leather lining with specific Mexican skull pattern (same as on the hour disc at 12H)
Tapered from 28mm (case side) to 24mm (buckle side)
Buckle: Aged stainless steel (316L) with specific engraved pistol pattern

NFC Chip
• NFC chip on caseback below round cover, exclusive Cactus Vs Pistol design for “El Charro”
• NFC chip in connection with the official SEVENFRIDAY APP allows verification & registration of the watch

SEVENFRIDAY P1C/01“ALBA”

For this summer season, SEVENFRIDAY launches P1C/01 “ALBA”, the third model in its lineage of white watches.

Featuring a white animation ring with matt finish and made from hardwearing Corian® material – the god of interior solid surfaces – The P1C/01 ”ALBA” also showcases a white leather strap, which supports its independent character.

The P1C/01 “ALBA” is priced at 1,150 CHF/USD and 1,020 EUR excluding VAT.

Technical details

Dial
• 4 layers construction dial (multi-level principle)
• 1st layer (ground plate): Rhodium plate, silver applied arch on top with stamped grid pattern. Applied at 7h framing the see-through opening on the movement balance wheel
• 2nd layer: Applied ring with rhodium SEVENFRIDAY logo, stamped recessed areas and 3N gold coloured pointer at 9h
• 3rd layer: Silver diamond cut ring carrying the minute scaling and 3 polished golden indexes at 12, 4 and 8h filled with white Luminous
• 4th layer: Sunray brushed silver white external plate, with angled round opening and 4 deep stamped circles

Functions
Hours: 3N gold coloured hand, filled with white Luminous painting
Minutes: Rhodium hand with black printings, filled with white Luminous painting
Seconds: Double scale reading (located at 4,5h), from 00 to 30s (inner arch), then from 30 to 60s (outer arch) indicated by a golden double-sided hand
AM-PM indicator: Frosted translucent disc at 9h, applied pointer filled with white painting

Case
3 pieces construction
Polished stainless steel (316L) case; duo finishing polished and brushed bezel; polished caseback
Animation ring in white Corian®
Polished and sandblasted stainless steel (316L) crown with raised “7F” signature icon
Hardened K1 mineral glass, one-layer anti-reflective coating
Size: 47,6mm (W) x 47mm (H)
Water Resistance: 3 ATM splash/rain resistant

Movement
Automatic movement: Customized Miyota 82S7
Frequency: 21’600 Beats per hour
Tolerance: +/- 20 seconds per day

Strap
Genuine white calf skin leather with tone on tone stitching
Tapered from 28mm (case side) to 24mm (buckle side)
Brushed stainless steel buckle

NFC
Chip on caseback below round cover
Chip in connection with official SEVENFRIDAY APP allows authentication & registration of the watch

SEVENFRIDAY P3C/02 “Racer III”

SEVENFRIDAY’S latest timepiece, the P3C/02 “Racer III”, is inspired from the world of two wheeled motor sports.

Following in the footsteps of two SEVENFRIDAY giants – the iconic P3 and P3B models – The Racer conjures all the high-speed excitement of unadulterated tyre to track action, where power and courage meet precision.

Combined with refined masculine good looks, The Racer III takes on definitive motor sport design codes, featuring black silicone strap and rubber animation ring with bursts of red within the stitching and tachometer to show the potential to ignite.

The first of the SEVENFRIDAY watches to feature 100m water resistance, The Racer III is ideal for the active lifestyle and perfect for the open road, where riders can share in the bond between man and machine.

Priced at 1’200 CHF/USD ex. VAT, the P3C/02 “Racer III” is available via SEVENFRIDAY webstore and official authorized retail partners from 03rd of May 2019.

Technical details

Model: SF-P3C/02 a.k.a “RACER III”

Dial
• 4 layers construction dial (multi-level principle)
• 1st layer (ground plate): Gun metal deep stamped grain pattern plate, black applied arch on top with stamped grid pattern. Applied at 7h framing the see-through opening on the movement balance wheel
• 2nd layer: Applied ring with grey relief printed SEVENFRIDAY logo, stamped recessed areas and applied pointer at 9h
• 3rd layer: Black diamond cut ring carrying the minute scaling and 3 applied polished indexes at 12, 4 and 8h refilled with white luminous
• 4th layer: Sunray brushed gun metal external plate, with angled round opening and 4 deep stamped circles

Functions
• Hours: Red hand refilled with Luminous painting
• Minutes: Grey hand with black and red printings, refilled with Luminous painting
• Seconds: Double scale reading (located at 4,5h), from 00 to 30s (inner arch), then from 30 to 60s (outer arch) indicated by red pointers printed on a transparent disc
• AM-PM indicator: Grey disc at 9h, applied pointer refilled with red painting

Case
• 3 pieces construction
• Entirely treated with black PVD. Polished stainless steel (316L) case; duo finishing polished and sandblasted bezel; polished caseback
• Animation ring in black EPDM with grid pattern at 3 and 9 hours
• Polished and sandblasted stainless steel (316L) crown with raised “7F” signature icon
• Hardened K1 mineral glass, one-layer anti-reflective coating
• Size: 47,6mm (W) x 47mm (H)
• Water Resistance: 10 ATM with screwed-in crown system

Movement
• Automatic movement: Customized Miyota 82S7
• Frequency: 21’600 Beats per hour
• Tolerance: +/- 20 sec per day

Strap
• Black silicone strap with inlayed red stitching
• Tapered from 28mm (case side) to 24mm (buckle side)

Buckle
• Stainless steel with a matt black PVD treatment

NFC
• Chip on caseback below round cover
• Chip in connection with official SEVENFRIDAY APP allows verification & registration of watch

SEVENFRIDAY M1B/01 a.k.a “THE URBAN EXPLORER”

SEVENFRIDAY presents its latest creation, the M1B/01, especially designed for urban explorers who want to showcase something a little more interesting without having to brag.

Featuring a statement-making denim strap, set against the cold but sophisticated, boldness of the steel face with sandblasted blue colour-way, the M1B/01 combines SEVENFRIDAY’s industrial inspired design with the punch of 21st century independence.

The watch comes dressed in a polished stainless steel case featuring polished bezel with a grooved line refilled with black solid coating, polished case back, animation ring in stainless steel with sandblasted dark blue PVD treatment, polished and sandblasted stainless steel (316L) crown and hardened K1 mineral glass.

The M1B/01 watch is equipped with customized Miyota 8215 automatic movement. The watch dial features a 7-layered architectural interface.

The Urban Explorer is NFC chipped in connection with the official SEVENFRIDAY APP which allows the verification and registration of the watch. The M1B/01 is priced at CHF/USD 1’250.- excluding VAT.

Technical details

Model: SF-M1B/01 a.k.a “THE URBAN EXPLORER”

Case
3 pieces construction
Polished stainless steel (316L) case; polished bezel with a grooved line refilled with black solid coating. Polished caseback
Animation ring in stainless steel with sandblasted dark blue PVD treatment
Polished and sandblasted stainless steel (316L) crown
Hardened K1 mineral glass, one-layer anti-reflective coating
Size: 47,6mm (W) x 47mm (H)
Water Resistance: 3ATM – splash/rain resistant. No diving

Movement
Automatic movement: Customized Miyota 8215
Frequency: 21’600 beats per hour
Tolerance: approx. +/-20 sec per day

NFC
Chip on caseback below round cover
Chip in connection with official SEVENFRIDAY APP allows verification & registration of watch

Dial
7-layered architectural interface
• 1st layer (bottom): Support plate meant to raise the whole dial over the hand-fitting stems
• 2nd and 3rd layers: Gun metal plate holding the chevron steel flooring tread, framed over by a vertically brushed rhodium plate
• 4th layer: Black matt plate with two brushed rhodium screws
• 6th layer: Vertically brushed rhodium plate with black relief printed SEVENFRIDAY logo
• 7th layer: Horizontally brushed rhodium rectangular plate at the centre, framing the running second time reading window.
Horizontally brushed screw

Functions
Hours: Large black disc on the left side window, turning clockwise. Pointer: Blue marker at 9H
Minutes: Medium black disc on the left side window. Pointer: Blue marker close to the centre large screw
Seconds: Blue spinning line turning clockwise, moving along the rectangular window at the centre (from 0 to 60)

Strap
Blue padded genuine denim. Black calf-skin leather stitched over holes
Beige genuine leather lining with specific industrial pattern (same as dial)
Tapered from 28mm (case side) to 24mm (buckle side)
Polished stainless steel (316L) buckle

SEVENFRIDAY SF-W1/01 a.k.a “THE BLADE”

SEVENFRIDAY presents “THE BLADE”, the newest watch of their industrial machine inspired line. Inspired by the fierce performance and aesthetic of an industrial saw blade and rawness of workshop surroundings combined with true artisanal craftsmanship, “THE BLADE” is powerful in looks, with detailed precision.

Featuring a five-layer interface construction dial carrying a rich colour palette consisting of black matt, gun metal and matt Rhodium, “THE BLADE” presents a stripped back, exposed mechanical presence, paired with thorough and obvious craftsman-ship detailing.

Stand out features also include a three-piece construction case with hardened K1 mineral glass box and anti-reflective coating; a customized Miyota automatic movement and padded calf skin leather strap with bespoke yellow lining, easily replaced thanks to our Fast Changing System (FCS).

The Blade is chipped in connection with the official SEVENFRIDAY APP which allows the verification and registration of the watch. Recommended Retail Price is RRP of CHF/USD 1’250 or EUR 1’100.

“THE BLADE” is available via sevenfriday website and official authorized retail partners from 21st January 2019.

Technical details

Model: SF-W1/01  “THE BLADE”

Construction
• 5 layers construction dial (multi-level principle).
• 1st layer (bottom): Stamped pattern, gun metal color plate. Opening on the balance wheel at 7h.
• 2nd layer: Black matt ring carrying the functions indicators (Hours, minutes, seconds, night&day).
• 3rd and 4th layers: Gun metal color and vertical brushed plate, opened on 3 distinctive areas, with two polished screws, a printed relief silver logo and an applied circle at the center.
• 5th layer: Matt rhodium color dial ring with minutes tracks & Arabic numerals.

Functions
• HOURS: Disc (the blade) at the center, turning clockwise. Pointer: Yellow arrow at 12h, white “H”.
• MINUTES: Hand on top, rhodium color, lengthwise brushed, refilled with white luminous painting. Minute scale on dial ring (tracks and Arabic numerals).
• SECONDS: Small second black disc at 5h, rotating clockwise. Pointer: Red arrow at 5h, beside pale grey printed “SEC”.
• NIGHT & DAY: Rotating disc, night time displayed in black, day time in yellow. Approx. period of the day or night is indicated by the proportion of black and yellow in front of the red marker at 9h.

Movement
• Automatic movement: Customized Miyota 82S7.
• Frequency: 21’600 Beats per hour.
• Tolerance: 10-20 sec/day.

NFC
• Chip on caseback below round cover.
• Chip in connection with official SEVENFRIDAY APP allows verification & registration of watch.

Case
• 3 pieces construction.
• Hardened K1 mineral glassbox, one layer anti-reflective coating.
• Polished and brushed stainless steel (316L) case; sunray brushed bezel; polished caseback.
• Two fast strap changer pushers on 9h side.
• Brushed stainless steel (316L) crown.
• Size: 44,3mm (W) x 49,7mm (H).
• Water Resistance: 3ATM- Splash/Rain Resistant, no diving.

Strap
• Black padded calf skin leather.
• Yellow lining with specific “7F” pattern.
• Tapered from 28mm (case side) to 24mm (buckle side).
• Can be easily replaced thanks to Fast Changing System (FSC).
• Yellow lining with specific “7F” pattern.

Buckle
• Polished stainless steel (316L), sandblasted stamped decor.
• Fast Changing System (FSC pusher on the left side).

SEVENFRIDAY P2B/07 “Silk Road” Limited Edition

As homage to the Silk Road, a path of trade and technology that passed from East to West, breaking down boundaries and bringing people together, SEVENFRIDAY integrates design elements of China’s culture, past, present and future. The P2B/07 “Silk Road”, is limited to 450 pieces and instead of a world map on the caseback, it depicts the route through Asia into Europe the Silk Road took. The watch is available in China and in selected SEVENFRIDAY Spaces from November 2018.

The watch features a 47.6mm (W) x 47mm (H) Stainless steel case with 3atm water resistance. The watch houses a Miyota 8257 movement with 40H power reserve.

The base dial is a stamped bronze colour with “Silk Road” detailed upon it at the 3 o’clock point. Sub dials in vintage bronze with black Chinese characters at 5 o’clock and 9 o’clock represent seconds and 24h respectively.

The minute hand in black squares with red and white arrow sweeps from the centre point, as does the hour hand also picked out in red and white. The animation ring in stainless steel features a gunmetal PVD finish.

The NFC chip embedded behind the Silk Road map on the polished gold coloured stainless steel caseback allows authenticity verification via the SEVENFRIDAY App, NFC scanning station and authorized retailers. The watch comes with a Red calf leather strap. Retail price is 1350 USD/CHF (RRP ex. taxes).

SEVENFRIDAY S3/02 Carbon Edition

Taking inspiration from the individualised and iconic LAND ROVER DEFENDER by ARES DESIGN, SEVENFRIDAY has launched the all-new S3/02 Carbon Series – a limited edition 777 global release. Using the lightweight, high-strength material, the S3/02 Carbon gives each wearer the confidence to overcome new challenges and the freedom to explore new things.

The watch features a 47.6mm (W) x 47mm (H) stainless steel case that houses a Miyota 82S5 movement delivering 40H power reserve. Water resistant to 3 atm, the watch is worn on a blue silicone strap with black stitching.

A carbon animation ring with electric blue insert surrounds the dial which has a base of horizontally striped gun metal contrasted with a SEVENFRIDAY logo picked out in nickel color. In the centre of the dial a white hour hand tipped with electric blue turns in concert with a silver coloured minute hand inlaid with white that points to LUMINOVA white indices on a mat black ring that circumvents the outer dial. A sub dial between 4 and 5 indicates seconds, with an open balance wheel adjacent at the 7 o’clock point.

The NFC chip embedded behind the globe on the polished stainless steel caseback allows authenticity verification via the SEVENFRIDAY App (iOS, Android) and the NFC Check-In Station at authorized retailers. Retail price is 1628 USD/CHF.

SEVENFRIDAY S1/03 DFS Gate 07 Limited Edition

The SEVENFRIDAY S1/03 DFS Gate 07 watch is a tribute to all those who follow their passions, unconstrained by borders or geographical barriers. Celebrating the aesthetic of the airport runway, the path to infinite possibilities, and 250 pieces, the S1/03 Gate 07 is available in DFS points of sales from November 2018.

The watch features a stainless steel case measuring 47.6mm (W) x 47mm (H). It is water resistant to 30 meters. The watch is powered by a Miyota 82S5 self winding movement with 40H power reserve. The watch features a red colored translucent nylon animation ring with recyclable 7 logo at 9H mark.

The dark grey base dial is overlapped with a sub dial picked out in aviation inspired yellow with black numbers indicating the seconds. A minute hand in silver tones with black inlay sweeps from the centre point, as does an hour indicator in black with yellow arrow that points towards hour markers in white with luminova.

The watch is worn of a Calf Leather and Nylon strap. The NFC chip embedded behind the globe on the polished stainless steel caseback allows authenticity verification via the SEVENFRIDAY Android App and authorized retailers. Retail price of the watch is 1480 USD/CHF (RRP ex. taxes).

SEVENFRIDAY M2B/01

Introduced in October 2018, this new addition to the wildly popular M-Series combines the brand’s love of industrial design and the drive for originality. The SEVENFRIDAY M2B/01 is a sophisticated addition to the family with understated grey complemented by flashes of rose gold colouring.

This watch features a 47.6mm (W) x 47mm (H) rose gold PVD coated Stainless steel case, which is tested for a water resistance up to 3 atm. Beating inside this watch, the Miyota 8215 movement boasts approximately 40 hours of power reserve. The watch has an animation ring in stainless steel with a black PVD coating.

In its multi-level dial, 7 integrated layers of gunmetal are contrasted by details in rose gold colour. The hours are indicated in copper numbering at the 9 o’clock point. The minutes are shown by an arrow that sweeps between two sets of numbers in graphite grey. The seconds are recorded on a black disc that spins at the centre of the interface.

The NFC chip embedded behind the globe on the polished stainless steel caseback allows authenticity verification via the SEVENFRIDAY Android App and authorized retailers.

Retail price of the watch is 1474 USD/CHF (RRP ex. taxes).

SEVENFRIDAY P3B/03 Yellow and P3B/06 Red Racing Team

SEVENFRIDAY hits the road with the P3B/03 Yellow and P3B/06 Red Racing Team. Constructed from the iconic P-Series and Industrial Engine inspired, the Racing Team is a symbol of the bond between man and machine.

From the late-night cannonball runs through Tokyo’s Shibuya Crossing to daylong rallies through the windy roads of southern California, the Racing Team is speeding to the finish line with a black silicone animation ring, carbon fiber interface and silicone and leather color-coordinated strap.

For optimal race performance, the P3B/03 Yellow and P3B/06 Red Racing Team follow form and function with a five-layer carbon fiber and gunmetal interface. Time indication is represented in four color coordinated discs. Hours and minutes are filled with Super-Luminova®. The seconds and the 24H discs mimic the indications on a speedometer.

Technical details

Animation Ring / Strap
The grooved black silicone serves as protective gear on the animation ring and silicone lined strap with team color top layer in leather completes the course.

Movement
Automatic movement Open balance wheel on Miyota 82S7
40H power reserve

Case
47.6mm (W) x 47mm (H)
The stainless steel dark gun metal PVD case and bezel have sandblasted and sunray brushed finishing. The specially hardened mineral glass has anti-reflective coating.
Water resistance: ATM- Splash/Rain Resistant

NFC
The NFC chip embedded behind the globe on the polished stainless steel caseback allows authenticity verification via the SEVENFRIDAY Android app and authorized retailers.

Retail price
1150 USD/CHF (RRP ex. taxes)

SEVENFRIDAY M3/01 Spaceship Edition

SEVENFRIDAY has entered a new dimension with the M3/01 Spaceship Edition. This new watch features a stainless steel case with PVD gun metal finish, black matt silicone animation ring with one groove and stainless steel bezel with PVD gun metal treatment and polished inner and outer ring.

Seven layers and 11 applied parts create a multilevel interface with three-dimensional effect. Sandblasted and polished black and gun metal discs form an aerodynamic Y-Wing emblazoned with the SEVENFRIDAY logo at the 3H mark.

The Y-Wing shape leaves space to showcase the three overlapping white discs indicating the hours, minutes and seconds, read from left to right. Striker red highlights placed at the 9H-mark indicate the hour on the left and striker red arrow indicates the minutes on the right. Seconds float in increments of 5 above the identification plate.

Asymmetrically placed decorative screws on the upper disc enhance the industrial spirit of this edition. The grooved black silicone serves as bumpers on the animation ring and black calf leather straps.

Technical details

Movement
Automatic Movement with open balance wheel on Miyota 8215
40H power reserve

Case
Size: 47mm (H) x 47.6mm (W)
Case: Stainless steel with PVD gun metal treatment and polished finishing.
Bezel: Stainless steel with PVD gun metal treatment and polished inner and outer ring.
Caseback: Polished stainless steel with NFC chip embedded behind the globe.
Animation ring: Black matt silicone with one groove.
Glass: Specially hardened anti-reflective mineral glass.
Water resistance: 3ATM – Splash/Rain resistant

NFC
The NFC chip embedded behind the globe allows authenticity verification via the SEVENFRIDAY Android App and authorized retailers.

Multi Level Interface
Seven layers of black, grey and gun metal colored discs alternately finished with sandblasted, polished and grained treatment and six decorative gun metal colored screws on the upper layer. The left sided time indication is highlighted through the horizontal “Y”- shaped discs. Grey color printed SEVENFRIDAY logo with striler red “AUTOMATIC” insignia below. Three overlapping sandblasted white discs with black printed numbers and tracks indicating hours, minutes and seconds with sticker red color printed hour indicator at 9H mark and minute indicator on the inner circle.

Strap
Black calf and silicone leather

Price
1100 USD/CHF (RRP ex. taxes)

SEVENFRIDAY V-SERIES

Based in Zurich, Switzerland, SEVENFRIDAY creates wrist watches inspired by the world of industrial machinery. After successfully launching M and P series, the brand is launching its new collection, V Series, inspired from engines.

Engineering progress constantly strives for higher performance, so with SEVENFRIDAY registering a few more digits up the meter scale. This idea is reflected in the design of the Hours indication as an industrial gauge, creating a new way to read the time. The new timepiece comes in a brand new case shape, new visual complication, fast strap changer (FSC-chip) and an embedded NFC chip that allows authentication of official SEVENFRIDAY watches by consumers and retailers.

The V-Series (and from now all new watch models) are equipped with a NFC chip. This chip allows you to authenticate the watch with the SEVENFRIDAY mobile application. You can scan the watch with a mobile phone (NFC enabled) and check the authenticity of the watch; the app will show an immediate positive or negative result.

Technical details
Movement
Open balance wheel movement Miyota 82S7,  40H power reserve

Case
Size: H 44.3mm X W 49.7mm
Thickness: Case: 11,3mm, Incl. case back: 12,85mm
Stainless steel case with sunray brushed top bezel.
Specially hardened and anti-reflective treated domed mineral glass
3 ATM water resistant
Fast Strap Changer (FSC) equipped. (Pushers at 9H side)

Dial
4 levels dial construction Galvanic hollowed out plates with alternate finishing: Deep stamped Silver «azurage»/ Vertical brushed rhodium / Vertical brushed Silver white / Opalin silver white Circular brushed Gun metal dial ring or Deep grey cast-iron pattern / Vertical brushed «concrete color» / Vertical brushed Rhodium / Opalin black Circular brushed 4N dial ring
12 applied galvanic parts.
120° angle hour reading with «additioner» principle, turning central disc «0, 4, 8» to be added to fix «0, 1, 2, 3, 4» scale.
Customized with special Day & Night display (white & dark blue or 4N & black) and white or 4N small second indication ( «additioner» principle).

Strap
Black soft mat or Brown semi-mat calf skin leather strap (123/85mm) – tone to tone stitching

Misc
Chip for authenticity verification (with NFC technology)

Retail price
Price: 1,055 CHF (RRP ex. taxes)

SEVENFRIDAY Automation Series (P 1/3, P1/4 & P 1/5) – Inspired from KUKA Robots

KUKA robots, which are extensively used worldwide for factory automation and other multiple industrial and manufacturing purposes, are also famous for their distinctive Orange colour. SEVENFRIDAY, a young and innovative mechanical watch brand based in Switzerland take inspiration from these German born robots to make fascinating timepieces.

SEVENFRIDAY’s mechanical timepieces are inspired from industrialisation, engineering, machines and tools .This time, KUKA robotics, the world’s leading supplier of industrial high-tech robots, immediately appeared as the perfect reference. SEVENFRIDAY strongly identifies itself to the constant quest for innovation of the German firm. The specific and highly recognizable orange color of KUKA products gave the P1/3 its own. SEVENFRIDAY went further with 2 colours declinations (blue and green) and offers now 3 colored models.

SEVENFRIDAY’s watches consist of two integral elements – the Box and the Interface. The box – made of stainless steel- is a complex constructed and protecting casing. The shape and style lies between modernity and classic and creates an exciting atmosphere. The case is surrounded by the animation ring made of different material catering additionally to the visual senses of the products respective universe.

In the box you find the interface which consists of hands, discs, dial and a highly reliable Myiota 82S7 automatic movement. The indicators are designed and arranged in way to bring the complexity of the movement to the surface. The dial alone is made of 5 separate pieces / layers with eleven different applications. The complex construction attracts and fascinates the spectator and makes checking the time a new.

SEVENFRIDAY P 1/3 ORANGE

Box
Stainless steel case with black PVD treatment
Animation ring orange High resistance and soft silicone

Interface
Soft touch painting orange dial alternate with jet black opalin finishing
Silver hour hand
12 applied parts (7 with gun metal polished finishing)
Automatic movement: open balance wheel on Miyota 82S7
Customized with special disc for 24H indication andsmall second function
Special minute hand designed to be the extended arm of the mechanical movement
Size: 47×47.6mm
Specially hardened and antireflective treated mineral glass

SEVENFRIDAY P 1/4 BLUE

Box
Stainless steel case with black PVD treatment
Animation ring blue High resistance and soft silicone

Interface
Soft touch painting blue dial alternate with jet black opalin finishing
Silver hour hand
12 applied parts (7 with gun metal polished finishing)
Automatic movement: open balance wheel on Miyota 82S7
Customized with special disc for 24H indication and small second function
Special minute hand designed to be the extended arm of the mechanical movement
Size: 47×47.6mm
Specially hardened and antireflective treated mineral glass

SEVENFRIDAY P 1/5 GREEN

Box
Stainless steel case with black PVD treatment
Animation ring green High resistance and soft silicone

Interface
Soft touch painting green dial alternate with jet black opalin finishing
Silver hour hand
12 applied parts (7 with gun metal polished finishing)
Automatic movement: open balance wheel on Miyota 82S7
Customized with special disc for 24H indication and small second function
Special minute hand designed to be the extended arm of the mechanical movement
Size: 47×47.6mm
Specially hardened and antireflective treated mineral glass

SEVENFRIDAY – P1, P2 and P3

SEVENFRIDAY is a Zürich (Switzerland) based watch brand, whose products are inspired from the world of Industry: Steel, industrial plants, tools, engines, machines, wheels etc. The SEVENFRIDAY watches possess unique designs thanks to high end production and complex construction methods in the manufacturing. It is a merger of contrasting materials and styles in harmony. The products clearly target individuals with high demands in regards to design, quality and uniqueness.

In 2012, the brand launched its first watches – the P1 and P2. The SEVENFRIDAY timepieces are built on two major elements – the box and the interface. The box(case) made of stainless steel is a complex constructed and protective casing. The shape and style lies between modernity and classic and creates an exciting atmosphere. The case is surrounded by the animation ring made of aluminum, for additional visual experience.

In the box you find the interface which consists of hands, discs, dial and movement. The indicators are designed and arranged in way to bring the complexity of the movement to the surface. The dial alone is made of 5 separate pieces / layers with eleven different applications. The complex construction attracts and fascinates the observer and makes having a timepiece experience. A variety of materials, finishing and colors completes the uniqueness of the collection and takes the user on a tour of ongoing discoveries.

Unique Features of SEVENFRIDAY watches
– Impressive illustration of the mechanics inside > visual complication
– The Interface transporting the machine’s complexity to the surface
– Iconic and pure shape
– A balance between classic and modernity
– Playful animation ring
– Integrated strap joints

SEVENFRIDAY timepieces are available online as well as in selected retail stores across the globe. Price range: Between CHF 950 – 1100.

SEVENFRIDAY P1
The P1, cool and slightly restrained in the coloring symbolizes the present industrial esthetics, the “Industrial Essence”. For this reason the colors silver, black and rhodium are mainly used.

Box
Stainless steel case with eloxed aluminum animation ring (pantone 428C), vertical brushed finish
Measurements: H: 47mm & W: 47.6 mm
Hardened mineral Glass

Interface
Silver, rhodium and black; finishing is alternatively circular, brushed and diamond cut
Miyota 82S7 movement with open balance wheel
Small second and 24h indication disc
Hour- and minute hands as elongated arms of the mechanical movement

Strap
28 mm leather

SEVENFRIDAY P2
The P2, warm and with strong coloring of cupper reminds strongly the beginning of the industrial times, the “Industrial Revolution”. Also the various shades of grey used in combination with the various finishing are a testament to this relevant époque.

Box
Stainless steel case with medium grey PVD treatment
Animation ring of eloxed aluminum in warm grey with sand blasted finishing
Measurements: H: 47mm & W: 47.6 mm
Hardened mineral Glass

Interface
Dark and warm grey color;
Finishing is alternatively opalin, mat, diamond cut, satine and circular/bouchonné
Myota 82S7 movement with open balance wheel
Small second and 24h indication disc
Hour- and minute hands as elongated arms of the mechanical movement

Strap
28 mm leather

SEVENFRIDAY P3
In December 2012, after the successful launch of the first 2 models, SEVENFRIDAY launched their third model, the P3. After the P1 found its inspiration in the universe of „industrial essence“, the P2 in the one of “industrial revolution”, the P3 inspires itself from third industrial universe “industrial engines”. Influenced by the no-nonsense attitude of the coffee racer SEVENFRIDAY went about creating the latest model.

In visual contrast to the box and interface – which are all in different shades of black and dark grey – are the signal-red highlights on the dial. The visual experience is enhanced by the animation ring which is reinterpreting the bike’s tire including the profile and material. It embraces the protectively the PVD coated stainless steel case.

Box
Stainless Steel case with black PVD treatment with Animation ring with high resistant silicone and motorcycle tire pattern
Measurements: H: 47mm & W: 47.6 mm
Hardened mineral Glass

Interface
Black, gun metal & a touch of red;
Finishing alternating mat, opalin, satined, diamond cut
Open balance wheel movement Miyota 82S7
Customized with specific disk for 24H and small second functions
Special minute hand designed to be part of the mechanical movement

Strap
28 mm leather

SEVENFRIDAY P3/2
In June 2013, the brand launched P3/2 (Riviera), a powerful, classy yet sporty model. The model name P3 (the second) clearly implies that its inspiration can be found in the universe of the “industrial engines”. Inspired by the classic and timeless beauty of the wooden motorboats, red and blue highlights represent the traditional nautical navigation colors. Animation ring is made of solid Canadian wood by an exceptionally talented young craftsman from South Tyrol. The ring’s look and feel refers to the boat’s wooden body. Production is limited to 350 units in order to fulfill and guarantee the highest quality standards.

Box
Stainless steel case with Animation ring with made of solid Canadian wood, manually finished and oiled
Measurements: H: 47mm & W: 47.6 mm
Hardened mineral Glass

Interface
Silver and grey finishing;
Highlight of blue and red to remind of the nautical colors for navigation
Open balance wheel movement Miyota 82S7
Customized with specific disk for 24H and small second functions (with red and blue index)
Special minute hand designed to be part of the mechanical movement

Strap
28 mm leather