Born in 2019, the Bvlgari Seduttori line has retained the snake’s head. While Serpenti first became known for its Tubogas bracelet, Bulgari has chosen to broaden the reptile’s impact by adding a new bracelet.

Its construction is based on an architecture composed of hexagonal motifs, a stylistic element used by Bulgari since the creation of the first Serpenti watches. Characterised by absolute fluidity, it flows over the wrist to fit like a barely perceptible second skin.

It forms one with the case, which represents the head of the snake, as part of a very well-balanced momentum. Whether made of steel, rose gold and steel or full rose gold, this new configuration expresses the perfectly proportioned and flawless elegance that befits accomplished creations.

Bulgari is presenting its three most iconic variations graced with a new dramatic black lacquer dial, framed by a steel, steel and rose gold or full rose gold case.

Steel or rose gold hour-markers; diamonds set around the edge of the bezel forming two arcs of a circle to recall the jewellery ancestry of the creations; as well as the characteristic cabochon-cut rubellite: multiple features contribute to enhancing the sparkle and luminosity of these models.

Technical details

Model: Bvlgari Serpenti Seduttori 103449

33 mm steel case with a steel bracelet featuring a hexagonal stylised pattern and folding clasp, bezel set with 38 brilliant-cut diamonds (~ 0.38ct), crown set with a cabochon-cut rubellite; black-lacquered dial; Bulgari-personalised high-precision quartz movement. Water-resistant to 30m.

Model: Bvlgari Serpenti Seduttori 103450

33 mm steel case and rose gold bezel set with 38 brilliant-cut diamonds (~ 0.38ct), crown set with a cabochon-cut rubellite, rose gold and steel bracelet with hexagonal stylised pattern and folding clasp; black-lacquered dial; Bulgari-personalised high-precision quartz movement. Water-resistant to 30m.

Model: Bvlgari Serpenti Seduttori 103453

33 mm rose gold case with a rose gold bracelet featuring a hexagonal stylised pattern and folding clasp, bezel set with 38 brilliant-cut diamonds (~ 0.38ct), crown set with a cabochon-cut rubellite; black-lacquered dial; Bulgari-personalised high-precision quartz movement. Water-resistant to 30m.

Bulgari’s single-tour Serpenti Tubogas wristwatch for women is now available in a bimetallic combination of yellow gold and steel, or exclusively in yellow gold set with diamonds on either side of the reptile’s head, embellished with a white opaline guilloché dial.

Christened Tubogas because of its similarity to a lowly woven-metal gas pipe, the technique has been used in jewellery making since the late 1940s.

An eloquent example of industrial-inspired design, it was popularised in the Art Deco period when the challenge of miniaturising large engineered objects, and using them for novel purposes, took off.

In the 1940s, Bulgari inserted a watch dial into a Tubogas bracelet to create a highly stylised serpent watch. The design was revived in the 1970s when Bulgari introduced it into watches, bracelets, necklaces and rings. The effect of a stark, engineered coil combined with coins and richly coloured precious gems created a fascinating contrast that marked Bulgari’s style of jewels, intended to be worn and enjoyed every day.

Complicated to produce, the Tubogas is formed by long bands of gold or steel, wrapped around a steel core. As they are coiled, the rounded contours of the bands interlock to conceal completely the inner structure.

The specialist goldsmiths use no soldering. The flexibility of the coiled bands alone is what gives the Tubogas its characteristic bounce.

Technical details

Model: Bvlgari Serpenti Tubogas 103648

35 mm curved steel case and yellow gold bezel set with 38 brilliant-cut diamonds (~ 0.29ct), paired with a yellow gold and steel bracelet, crown set with a cabochon-cut rubellite; sunburst white opaline guilloché dial; Bulgari-personalised high-precision quartz movement. Water-resistant to 30m.

Model: Bvlgari Serpenti Tubogas 101924

35 mm yellow gold curved case and bezel set with 38 brilliant-cut diamonds (~ 0.29ct), paired with a yellow gold bracelet, crown set with a cabochon-cut rubellite; sunburst white opaline guilloché dial; Bulgari-personalised high-precision quartz movement. Water-resistant to 30m.

The Serpenti Misteriosi Romani High Jewellery secret watch represents an ultra-luxurious interpretation of the iconic Serpenti motif.

Inspired by classical Rome and in a nod to the gold bracelets worn by upper-class society, the creation is one of the most expensive high-end timepieces ever made by Bulgari.

Winner of the prestigious Grand Prix d’Horlogerie de Genève (GPHG) with the Jewellery Watch Prize in 2019, this truly spectacular one-of-a-kind creation comprises a massive number of precious stones.

The snake’s head is crowned with a 10-carat Sri Lankan sapphire and a total of more than 60 carats of diamonds, while 35 carats of sapphires form the serpent’s body and scales.

The magnificent piece echoes Bulgari’s Roman roots, emblematic of ancient gladiators and antique jewels. As sensuous as its inspiration, the cuff bracelet features a snake sinuously coiled around it.

To reinforce the theme, the cuff is embellished with baguette-cut diamond scales, so that the wrist inhabits the design and becomes part of the snake itself.

Technical details

Model: Bvlgari Serpenti Misteriosi Romani, reference 102987

Serpenti Misteriosi Romani High Jewellery secret watch in 18kt white gold set with 1 cushion-cut sapphire (~10.83 cts), 674 buff-top cut sapphires (~32.49 cts), baguette and pavé-set diamonds (~63.33 cts) on the case, bracelet and dial
Pear-shaped sapphire eyes (~0.70 ct)
Pavé-set diamond dial
Quartz movement, Bulgari-personalised and adorned with the Bulgari logo.
Unique piece.

Bvlgari’s Lvcea timepiece collection pays homage to the sundials of ancient Rome that captured light to signal the passage of time

Unveiled at the LVMH Watch Week 2022, the new Bvlgari Lvcea Intarsio watch models add new colours to the palette, with their three-dimensional architectural dials crafted in materials that capture and enhance the light. Pink mother-of-pearl and aventurine compose the two new Lvcea shades ensuring maximum chromatic effect and infusing the collection with an additional jewellery touch.

Furthering a classic métiers d’art technique applied to the mother-of-pearl, each of the dials is assembled using the marquetry technique in a pattern called Intarsio.

In both cases, each of the 37 mother-of-pearl and blue aventurine micro-elements are cut and then faceted by hand before being assembled according to a precise and regular geometry to form the three-dimensional surface of the dial.

This complex and refined handcrafted construction captures all the variations in light, like the skies of the Eternal City, to reproduce its full brilliance, as seen through the diamond hour-markers dotting the rims of these sophisticated dials.

Technical details

Model: Bvlgari Lvcea Intarsio Aventurine 28mm, reference 103617

28 mm polished steel case, steel crown set with a cabochon-cut rubellite and a diamond, aventurine dial with Intarsio marquetry set with 12 diamond hour-markers; blue alligator leather strap with diamond-set lugs, steel pin buckle; quartz movement driving hours and minutes indications. Total 33 diamonds (~ 0.42ct).

Model: Bvlgari Lvcea Intarsio Aventurine 33mm, reference 103620

33 mm polished steel case, diamond-set steel bezel, with crown set with a cabochon-cut rubellite and a diamond, aventurine dial featuring Intarsio marquetry set with 11 diamond markers; blue alligator strap, steel pin buckle; calibre B77, mechanical self-winding movement, indicating the hours, minutes and seconds, date window at 3 o’clock, 42-hour power reserve. 55 diamonds (~ 1.40ct).

Model: Bvlgari Lvcea Intarsio Pink Mother-of-Pearl 28mm, reference 103619

28mm polished steel case, steel crown set with a cabochon-cut rubellite and a diamond, pink mother-of-pearl dial featuring Intarsio marquetry set with 12 diamond hour-markers; red alligator leather strap with diamond-set lugs, steel pin buckle; quartz movement driving hours and minutes indications. 33 diamonds (~ 0.42ct).

Model: Bvlgari Lvcea Intarsio Pink Mother-of-Pearl 33mm, reference 103618

33mm polished steel case, diamond-set bezel, crown set with a cabochon-cut rubellite and a diamond, pink mother-of-pearl dial with Intarsio inlay set with 11 diamond hour-markers; red alligator leather strap, steel pin buckle; self-winding movement driving hours, minutes, seconds and date indications.55 diamonds (~ 1.40 cts).

The new Serpenti Misteriosi timepieces by Bulgari embody new feats of miniaturisation associated with the jewellery and decorative excellence of the Rome-based Maison.

During the LVMH Watch Week 2022, Bulgari launched four new Serpenti secret-watches revisiting the iconic design from the 1950s and paying tribute to the 80th anniversary of the first Bulgari secret watch featuring a rectangular dial concealed by a hinged cover set with brilliant-cut diamonds and decorated with baguette diamonds.

The new creations are all equipped with the new Piccolissimo mechanical movement, one of the smallest in the world, entirely conceived and produced within the Bulgari Manufacture in Le Sentier. The BVL100 calibre revives the very small mechanical ‘motors’ that equipped all women’s watches until the early 1970s.

Measuring 12.30 mm in diameter and 2.50 mm thick, the BVL100 calibre indicating the hours and minutes is housed in the head of the reptile within a dedicated container. The Manufacture leveraged its rich experience in the domain of Finissimo watches to create a very compact movement weighing only 1.30 grams.

The extreme miniaturisation of its 102 components is vividly illustrated in the barrel featuring a total diameter of just 5.00 mm for a thickness of 1.47 mm and a spring that is 170 mm long before being wound. Moreover, to ensure the greatest inertia according to the very small size of the movement, the Manufacture opted for a white gold balance wheel.

Pressing the snake’s tongue on the Serpenti Misteriosi opens the head to reveal the watch. A bidirectional crown located on the caseback enables manual winding and time-setting. This dual function operates by means of a system of reversers.

Technical details

Collection: Bvlgari Serpenti Misteriosi High Jewellery Secret Watches

Models

Bvlgari Serpenti Misteriosi High Jewellery, reference 103559

Movement
Mechanical manual winding micro-movement, BVL 100 Piccolissimo calibre, 12.30mm in diameter, 2.50 mm thick, 1.30 gr in weight, 21 jewels, 102 components,21,600 VpH,30-hour power reserve; crown on the caseback, bi-directional for time-setting and winding.

Case, dial and bracelet
40mm black-lacquered rose gold case, 2pear-cut diamonds for the eyes (~0.3ct), diamond-paved dial; black-lacquered rose gold double-tour bracelet.

Bvlgari Serpenti Misteriosi High Jewellery, reference 103560

Movement
Mechanical manual winding micro-movement, BVL 100 Piccolissimo calibre, 12.30 mm in diameter, 2.50 mm thick, 1.30 gr in weight, 21 jewels, 102 components, 21,600 VpH, 30-hour power reserve; crown on the caseback, bi-directional for time-setting and winding.

Case, dial and bracelet
40 mm white gold case, green-lacquered and set with brilliant-cut diamonds, 2 pear-cut emeralds for the eyes (~0.4ct), diamond-paved dial; green-lacquered white gold double-tour bracelet set with brilliant-cut diamonds. Total 369 diamonds (~8.35 cts).

Bvlgari Serpenti Misteriosi High Jewellery, reference 103558

Movement
Mechanical manual winding micro-movement, BVL 100 Piccolissimo calibre, 12.30 mm in diameter, 2.50 mm thick, 1.30 gr in weight, 21 jewels, 102 components, 21,600 VpH, 30-hour power reserve; crown on the caseback, bi-directional for time-setting and winding.

Case, dial and bracelet
40mm rose gold case set with brilliant-cut diamonds and turquoise inserts, 2 pear-cut rubellites for the eyes (~0.4ct), diamond-paved dial; double-tour rose gold bracelet set with diamonds and turquoise inserts. Total 724 diamonds (~18.05cts).

Bvlgari Serpenti Misteriosi High Jewellery, reference 103561

Movement
Mechanical manual winding micro-movement, BVL 100 Piccolissimo calibre, 12.30 mm in diameter, 2.50 mm thick, 1.30 gr in weight, 21 jewels, 102 components, 21,600 VpH, 30-hour power reserve; crown on the caseback, bi-directional for time-setting and winding.

Case, dial and bracelet
40mm white gold case and head set with 626 round brilliant-cut diamonds (~15.83 cts), 2 pear-cut emeralds for the eyes (~0.4ct), diamond-paved dial; yellow gold double-tour bracelet set with round brilliant-cut diamonds, white gold tail set with round brilliant-cut diamonds. Total 795 diamonds (~16.59cts).