Baume & Mercier Riviera Ladies Summer Edition 2023

Swiss luxury watch brand Baume & Mercier presents two new summer edition Riviera Ladies models: M0A10728 and M0A10727.

Baume & Mercier Riviera Ladies Summer Edition

The RIVIERA M0A10728 comes with a violet dial that evokes reflections on the water at daybreak by taking on the deep, mysterious hue of the dawning day.

Decorated with fine transparent transfer waves, it showcases a remarkable play on color that increases its tone and heightens its energy through the use of light and relief. It immediately captures and captivates the eye. Roman numerals, riveted indexes coated in Superluminova (C1, blue glow), and faceted rhodium-plated hands bring further impact to the dial.

Baume & Mercier Riviera Ladies Summer Edition Purple Reference M0A10728
Baume & Mercier Riviera Ladies Summer Edition Purple Reference M0A10728

The Phi logo is stamped in relief to adorn the free octagonal crown, a reminder that Baume & Mer-cier chose the Greek letter as an emblem – a reference to the golden ratio – in an allusion to the pre-cious lines and attention to detail that are so central to the Brand.

The hours and minutes tick smoothly away, driven by a quartz movement with a ten-year autonomy, while the date appears in an aperture at 3 o’clock. The watch is water-resistant to 5 ATM (approx. 50m).

The RIVIERA M0A10727 model features a blue sun-satin dial, adorned with a transparent wave transfer decoration, brings to mind the color of the water as it mirrors the blazing sun throughout the day.

Baume & Mercier Riviera Ladies Summer Edition Blue Reference M0A10727
Baume & Mercier Riviera Ladies Summer Edition Blue Reference M0A10727

The date appears in an aperture at 3 o’clock, while the hours and minutes are indicated on Roman numerals and riveted indexes coated in Superluminova (C1, blue glow) by faceted rhodium-plated hands.

The display is orchestrated by a quartz movement with a ten-year autonomy. The brand’s emblem, the Phi logo, appears in relief on the free octagonal crown. The watch is water-resistant to 5 ATM (approx. 50m).

Both of these new Riviera watches, in violet and in blue, assert a watch case that appears even more refined in the perfect proportions for a woman’s wrist. In a 33-mm diameter with a thickness of 9.6 mm, the case harmoniously nestles against the arm, enhancing every gesture with elegance and ethereality.

These color variations harmonize perfectly with the dodecagonal case that has brought success to the Riviera collection since its beginnings. Its unique design, which defied the trends in vogue when it was first launched, embodies the artistic sensitivity and visionary spirit of Baume & Mercier, for whom the development of a timepiece is comparable to that of a designer object.

Both models have a case crafted in polished and satin-finished stainless steel that is protected by a scratch-resistant sapphire crystal with an anti-glare coating on both sides. The polished and sun-satin stainless steel bezel is fastened with four polished steel screws. The case back reflects the same dodecagonal shape. It may be engraved with a personalization.

Baume & Mercier Riviera Ladies Summer Edition Caseback

The Riviera watch design features an integrated strap in polished and satin-finished stainless steel which has three rows of links perfectly arranged around the case, an aesthetic choice that helps rein-force its designer appearance. The interchangeable strap may be removed without the need for tools thanks to the reliable, robust “Fast Strap” system.

Both new Riviera models feature this strap, which fastens using a triple folding buckle with security push-pieces.

Technical details

Baume & Mercier Riviera Ladies Summer Edition

Movement
Quartz (Ronda 714 Li)
Autonomy: 10 years

Functions
H/M, date

Case
Dodecagonal
Diameter: 33 mm
Thickness: 9.6 mm
Polished and satin-finished stainless steel case
Antiglare (2 faces) scratch-resistant sapphire crystal
Sun satin-finished and polished stainless steel bezel equipped with 4 polished steel screws
Full dodecagonal case back
Octogonal free crown with Phi logo embossed
Water-resistance: 5 ATM (approx. 50m)
Possibility to engrave the case back

Reference M0A10727

Dial
Sun satin-finished lacquered blue and transparent waves décor
Riveted rhodium-plated Roman numerals and indexes coated with white Superluminova (blue emission)
Faceted rhodium-plated hands coated with white Superluminova (blue emission)
Date aperture at 3 o’clock

Bracelet
Integrated 3-row polished and satin-finished stainless steel
Fast strap interchangeable system that allows to change the bracelet without any need for tools
Triple folding stainless steel clasp with security push-pieces

Reference M0A10728

Dial
Sun satin-finished lacquered purple and transparent waves décor
Riveted rhodium-plated Roman numerals and indexes coated with white Superluminova (blue emission)
Faceted rhodium-plated hands coated with white Superluminova (blue emission)
Date aperture at 3 o’clock

Bracelet
Integrated 3-row polished and satin-finished stainless steel
Fast strap interchangeable system
Triple folding stainless steel clasp with security push-pieces