SEVENFRIDAY M2/04

Celebrating its 10th anniversary, SEVENFRIDAY presents M2/04, a new timepiece with all original characteristics of the brand when it made its debut a decade ago.

SEVENFRIDAY M2-04

Firstly, SEVENFRIDAY M2/04 has a bold shape, reminiscent of a 70’s TV screen. The emblematic multi-layer time display is artfully elaborated over seven layers. Taking centerstage is a stamped rhodium 7F logo.

SEVENFRIDAY M2-04

The signature animation ring blends various metals and color finishings on the case. For the M2/04 it is a rather fetching brass with a nod to traditional watchmaking decoration, a bouchonné pattern.

SEVENFRIDAY M2-04

The SEVENFRIDAY M2/04 houses the MIYOTA 8215 automatic movement inside its polished steel case.

Technical details

Model: SEVENFRIDAY M2/04

Case
Dimensions: 47.6x47mm (WxH)
Thickness: 14.8mm
Crown diameter: 8mm
Three pieces: Bezel, case body (surrounded, sapphire crystal with animation ring) and case back with screws anti-reflective coating
Special animation ring in Bouchonné brass PVD treatment
Polished stainless steel bezel, grooved line refilled with black Berlac® painting
Polished stainless steel case body and crown
Crown side engraved with »M»
Polished stainless-steel case back with a special chip cover artwork “Distills fun since 2012” and Off-series limited to 300 units
Water resistance: 3ATM

Movement
Automatic MIYOTA 8215
40 hours power reserve

Functions
Hour and minute

Dial
Multi Layer Interface: 7 layers, 14 applied parts
Galvanic gun metal grey, rhodium and bronze; finished alternatively cast iron grain, Opalin, circular brushed and polished
Hour plate hollowed out by CNC machine
Minute plate with deep stamped pattern surrounded by rhodium decor plate and UPMR «SEVENFRIDAY AGED 10 YEARS»
Center part with beveled ring encircling a large applied 7F logo
6 screws treated with galvanic rhodium

Strap
Brown straight-cut suede calf skin leather, with tone on tone stitchings
Genuine leather lining, hot-stamped with specific SEVENFRIDAY patterns
Brushed stainless-steel buckle
Strap width: 28 to 24mm

NFC Chip
Watch in connection with the SEVENFRIDAY App (iOS & Android), thanks to an NFC chip embedded in the caseback, allowing secured authentication and registration

Packaging
Exclusive packaging designed by the digital artist and illustrator, Kata Kerekes.

Edition
Off-Series, Limited to 300 units

Recommended retail price
CHF 1608,-(ex. VAT)
USD 1640,-(ex. VAT)
EUR 1575,-(ex. VAT)