WatchTime New York is set to make a triumphant return to live in-person events this fall, uniting collectors, enthusiasts, and 27 registered watch brands under Gotham Hall’s famed rotunda in Midtown Manhattan at last after a year’s hiatus. The sixth edition of the show, produced by WatchTime and presented in partnership with the cocktail party sponsor Tourneau | Bucherer and BMW, expands from two days to three, and will be open to the public by paid admission from Friday, October 22 – Sunday, October24, 2021.
The longer event format was designed to encourage ample space for social distancing, while also expanding on the show’s popular panel discussion series, featuring notable collectors, designers, brand executives, and other leading figures from the watch world. This year for the first time, admission for each day of WatchTime New York will be ticketed individually to allow participants to build their WatchTime New York itinerary of choice.
The show has long fostered dialogue, face-to-face connections, and hands-on experiences for the watch community, something that WatchTime New York show organizers and editors realized their audience needs now more than ever.
“Interest in WatchTime New York is at an all-time high,” said Sara Orlando, WatchTime Magazine Publisher. “We are so excited to ride this uptick in interest and finally reunite.” Orlando will also feature in the event’s first dedicated panel about women’s watches, led by and featuring an all-female panel,scheduled for Saturday, October 23 at 3:00 p.m.
WatchTime Editor-in-Chief Roger Ruegger: “Our followers, collectors, and watch brands are desperately asking to get back to normal and meet in-person. Thankfully, this is not 2020, and we know how to carry on safely with the right guidelines in place to ensure the health and comfort of all WatchTime New York show attendees and participants so we can all get back to doing what we love: get together and talk about watches.”
Brands, too, are excited to return to WatchTime New York. Participating brands this year include A. Lange & Söhne, Armin Strom, Arnold & Son, Bell & Ross, Blancpain, Bovet, Breguet, Carl F. Bucherer, Chopard, Czapek, De Bethune, G-Shock, Glashütte Original, Grand Seiko, Greubel Forsey, Jaquet Droz, Laurent Ferrier, L. Leroy, MB&F, MeisterSinger, Massena LAB, Montblanc, Norqain, Oris, Seiko, Vulcain, and Zenith.
In addition, from its inception, the show has served as a key staging ground for launching new horological products to the world. Many brands plan will follow this tradition and will unveil exclusive limited-edition watches to the world for the very first time live from the WatchTime New York show floor.
WatchTime New York will observe current New York City and CDC guidelines to ensure the health and comfort of all event participants by asking that all guests provide proof of COVID-19 vaccination upon entry. For those who cannot attend WatchTime New York this year in-person, but who still want to take part in the energy and excitement of the event, for the first time this year, WatchTime will live stream the panel discussions.
The WatchTime New York VIP Cocktail Party
The organizers will be conducting an upscale cocktail party kick-off on Friday, October 22, from 5:30 p.m. to 8:30 p.m. Friday night entry offers ticketed guests the first chance to survey the timepieces and interact with participating brands and notable attendees. Party guests may indulge in top-shelf cocktails from the open bar and catered fare while interacting with influencers, brand ambassadors, and WatchTime editors.
A Look Under the Case: Live Watchmaking Demonstrations and Authentications from eBay and WatchBox:
Throughout the 3-day show, WatchTime New York attendees get the chance to take a closer look at how these intricate mechanical timepieces are made, with live watchmaking demonstrations offered by premier watchmakers like Breguet and Grand Seiko. In addition, for the first time ever, WatchTime New York will have space for on-site timepiece authentications and evaluations from pre-owned luxury leaders eBay and WatchBox.
Expert Talks and Insightful Panels:
WatchTime New York continues with a two full days of browsing and panel presentations on Saturday, October 23, from 11 a.m. to 5 p.m. and Sunday, October 24, from 11 a.m. to 4 p.m., fostering fascinating dialogue exploring the art, culture, and continuing relevance of mechanical wristwatches.
Saturday, Oct. 23 panel presentations:
• 12:00 PM – 1:00 PM – PANEL: “Is this 2019 all over again, or have things changed?”
• 3:00 PM – 4:00 PM – PANEL: “What is a women’s watch in 2021?”
Sunday, Oct. 24 panel presentations:
• 12:00 PM – 1:00 PM: PANEL: “Why collectors love the independents, and why the industry needs them.
• 3:00 PM – 4:00 PM: PANEL: “Why is steel so hot, and is this going to continue?”