BOHEMATIC is a Czech watch brand created by a businessman named Josef Zajíček, in partnership with designers Michal Froňek and Jan Němeček of the renowned Prague design studio Olgoj Chorchoj. All of them share a passion for technology, craftsmanship, and old racing cars. The brand offers luxury mechanical watches built on the premises of precise manufacturing and timeless design at a manufactory in Nové Město nad Metují (in north-eastern Bohemia in the Czech Republic).

Taking inspiration from the celebrated icons from the country, the brand creates mechanical timepieces featuring modernist design with timeless shapes and precise craftsmanship pushing the limits of technological possibilities. Presently, BOHEMATIC offers two watch models: GRAPHIC SUTNAR and AERO MINOR.


GRAPHIC SUTNAR is the first model from the GRAPHIC series. It looks to capture the best of Czech graphic design’s past and present and pays tribute to the avant-garde designer Ladislav Sutnar.

Born in Plzeň in 1897, Ladislav Sutnar is one of the leading figures of Czech interwar design who later played a key role in the development of American and global decorative arts and graphic design. He attained global fame and his work represents a major contribution to contemporary visual communication, design, and typography. Launching the GRAPHIC model with the Sutnar mark resonates with the overall philosophy of this series.

The dominant feature of the GRAPHIC SUTNAR watch is a large dial with raised indices from the pen of the graphic design Studio Marvil. It has a perfect font designed by Ladislav Sutnar to mark buildings in New York City’s Bronx borough in 1958; complemented by a discreet case with unobtrusive lugs.

The details of the dial, the shape of the hands and the design of the crown echo typical aspects of Sutnar’s work: they are based on the rigorous application of geometric patterns and elegant, modernist typography.

The hand-wound mechanical calibre was chosen due to the watch’s formal style. The small aperture at the two o’clock position on the back of the watch provides a view of the balance spring. The hand-sewn leather strap is beautifully outlined by perfect stitching. The model comes in five different colours: Tapir White, Rhino Black, Camel Ardoise, Elephant Blue and Walrus Silver.

The colour designations and shades are based on the names of famous toys designed by Sutnar. The price of Graphic watches ranges from CZK 98,000 to 108,000; depending on the design.

Technical details


More sports-oriented, the AERO MINOR watch pays tribute to the legendary Czech car Aero Minor Sport and the racers who drove it to victory in its class in the legendary 24 Hours of Le Mans race in 1949. Numerous details link the watch visually to this hugely successful racing vehicle.

Its lightweight titanium case features ergonomically shaped lugs and a rotating bezel with inset luminescent markings. The distinctive dial, the typography and the shape of the hands are reminiscent of the car’s dashboard instruments; gear cog grooves decorate the crown and the rotor echoes the geometry of a wheel.

Both an aperture in the back of the watch and the dial perforated by 2,200 tiny holes afford a glimpse of the partially skeletonised automatic mechanical calibre from the premium Swiss manufacturer La Joux-Perret(LJP 8120).

The calibre has several modifications made especially for the AERO MINOR chronograph which features a column wheel and a rare complication called flyback — a function that allows the watch owner to stop and reset the stopwatch with a single push of a button.

Inspiration for including this complication came from the idea of measuring the circuit laps in Le Mans or the competition segments in TSD rallies. Manually set into the dial are two sub-dials with raised indices and a minute scale.

The skeletonised date wheel showing under the perforated dial and the luminescent date window (which greatly helps legibility in low-light conditions) add a beautiful, yet functional detail.

Rounding up the busy watch face is the perfectly clean minute scale with slightly raised Super-LumiNova indices. Adding the finishing touch to this model is the hand-sewn leather strap with large holes; it comes from Ondřej Šíma’s Prague studio.

The AERO MINOR model is produced in four different colours referencing legendary racing circuits Le Mans Blue, Spa Gray, Indy Sunburn and Monaco Black. The basic price of the AERO MINOR watch is CZK 148,000; however, the price may vary according to the level and complexity of individualization.

Technical details

About Bohematic

Bohematic is an original Czech watch manufactory based in Nové Město nad Metují. It focuses on the hand-made production of unique small-series mechanical watches. The whole project, which involves designers from the Olgoj Chorchoj studio and some of the best Czech watchmakers, was born out of a common passion for technology, craftsmanship, old racing cars and the ticking of mechanical machines. With 21st century design and technologies, this new Czech watch brand wants to continue the tradition of watchmaking in the Czech lands.

Contact details

BOHEMATIC s. r. o.
Komenského 10
549 01 Nové Město nad Metují

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