Angelus announces new Friend of the Brand, Minnesota Vikings Wide Receiver Justin Jefferson, and his new customized Angelus U40 timepiece

Swiss luxury watch brand Angelus has appointed Minnesota Vikings Wide Receiver Justin Jefferson as the new Friend of the Brand. The brand has also created a new customized Angelus U40 timepiece for him.

Minnesota Vikings rookie Wide Receiver Justin Jefferson has captured the interest of NFL and sports lovers worldwide. From all accounts, the LSU alumnus and first-round draft pick has the potential to become one of the leading NFL players of the next generation. This up-and-comer has a reputation for precision, performance, and agility, traits shared by Swiss watchmaker Angelus.

Justin Jefferson, Angelus' new Friend of the Brand

Jefferson, a dedicated watch enthusiast, was drawn to the watchmaker’s sporty, skeletonized luxury timepieces, leading his team to approach Angelus to create a custom timepiece. The agile luxury watchmaker rose to the challenge, and Justin Jefferson now proudly sports a new Angelus U40 tourbillon timepiece custom-crafted in purple and yellow colors and inscribed with his name.

Angelus custom made U40 watch for Justin Jefferson

Like Jefferson, Angelus demonstrates the house’s manufacturing adaptability and expertise with hands-on customizations, a service that the brand is proud to offer through authorized Angelus retailers.

Collectors can work with the manufacturer to customize a U40 or other Angelus watch model to their taste with simple aesthetic changes, such as to a strap or case, or more involved customizations like case engravings, custom painted hands and indexes, or even personalization of the movement.

Angelus custom made U40 watch for Justin Jefferson

It is no wonder that Justin Jefferson gravitated to the U40 model, which has proven to be one of the brand’s most popular models. The limited-edition U40 collection houses an A-300 mechanical hand-wound movement within a 42 mm titanium case, and offers a 60-hour power reserve.

The skeletonized caliber reveals the one-minute flying tourbillon with perfect clarity at 6 o’clock, orbiting at breath-taking speed, surrounded by black ADLC coated bridges. A rubber strap contributes to its athletic appeal.