Gerald Charles is a prestigious Maison of Swiss watchmaking, founded in the year 2000 by Monsieur Gerald Charles Genta (1931-2011), world renowned watch designer and artist. At the beginning of the 2000s, Monsieur Gerald Charles Genta, having dedicated a short period of his life exclusively to the art of painting, decided to return to the field of watch design, founding the eponymous Maison Gerald Charles.
The choice of giving his name to the brand symbolises his desire to create a unique bond with his own production. The sinuous lines and the harmony of singular shapes, that the artist has managed to make iconic in each of his creations, are very recognisable in Gerald Charles watches. These masterpieces are born from the union between artistic creativity and technical mastery of Swiss mechanics, synonymous with excellence.
In 2020, on the twentieth anniversary of its foundation, the brand introduced a special anniversary limited edition watch developed from Monsieur Genta’s original designs for the Maison Gerald Charles.
Monsieur Gerald Charles Genta (1931-2011)
Monsieur Gerald Charles Genta was born in Geneva in 1931. From a young age his interest was piqued by artistic disciplines, namely painting and sculpture. At the end of his teenage years, he came into contact with the world of high-end jewellery, where he discovered the design that was soon to become his great passion. Monsieur Genta is deemed the most famous watch designer in the world.
At the young age of 23, he created his first wrist masterpiece, the Polerouter for Maison Universal Geneva. His most famous creations include the Royal Oak for Audemars Piguet in 1972, the Nautilus for Patek Philippe in 1976, the Bulgari Bulgari and Bulgari Roma for Bulgari in the early eighties. Not to be forgotten is his fundamental contribution in redesigning Cartier’s Pasha, IWC’s Ingenieur, the Golden Ellipse for Patek Philippe and various models for Omega.
In 1969, Monsieur Genta decided to create his first brand: “Gerald Genta”. This brand was sold in the late nineties and integrated later into the Bulgari portfolio. In the early 2000s Monsieur Genta, at the height of his success, founded the most modern and audacious of his brands: “Gerald Charles”.
For the Maison Gerald Charles, the famous designer created some of the most modern of his watches, amongst them the “Maestro” collection is one of his highest achievements. An asymmetric watch case, unique of its kind, was never seen before and represents a radical innovation from everything else until now. Being ahead of their time and stay iconic forever are qualities common to Gerald’s watches.
Gerald Charles SA
Via Nassa 62