The Swiss luxury watch brand Gerald Charles was founded by the legendary watch designer and artist, Monsieur Gerald Charles Genta (1931-2011). In 2020, the prestigious Maison of Haute Horlogerie celebrates its 20th anniversary with an exclusive watch manufactured in a limited edition of 252 pieces.
Each individual watch carries a unique month-year combination engraved, starting from January 2000 and ending with December 2020, for a total of 252 months of brand existence. Each piece represents a unicum, thanks to the distinctive feature that separates it from the other limited-edition watches: the date.
This anniversary watch is born from the harmonious coexistence of past and future. The iconic Maestro case, an original design by Monsieur Genta, the same designer of the Royal Oak and Nautilus, is an exclusive design for the Maison Gerald Charles.
The original case is enriched by the perfect combination of new materials and classic components, as it represents the highest expression of Maison’s horological paradigms. For the first time, in fact, the case is forged in stainless steel, whereas until now every watch from the Maestro collection was made of precious metals. Moreover, a sporty rubber strap will be mounted on a Maestro case, until now only available with leather straps.
The creation of the Anniversary watch stems from the desire to create a hard-wearing item and, for the first time, waterproof, with 100 meters of water resistance, being at the same time elegant, emblematic and simple to wear on any occasion. Like the case, the strap also comes from an original design by Monsieur Gerald Charles Genta, with a “Pharaonic” fantasy inspired by the pyramids of Egypt. The result is a watch that stands out with a shape that is both elegant and sporty, two recurrent concepts in the Maestro’s greatest watchmaking creations, since he designed the first Royal Oak in the 70s.
The choice of the movement, which uses the big date as complication, was the result of careful study and in-depth research conducted by the technical bureau of Gerald Charles.
The choice of the number 252 stems from the desire to make each watch unique and eternal, to celebrate together every month of the Maison since 2000, the year the brand was founded, until today. Gerald Charles gives collectors the opportunity to choose their most significant date if available, in the last 20 years; with the guarantee that once selected, he will be the only owner.
The brand, which has always aimed to satisfy high standards of beauty and preciousness in its creations, now wishes to fortify its values of uniqueness, pursuit of artistic balance, exclusivity and attention to detail. It is the first time that the Maison create an exclusive collection to celebrate a very special occasion: its first 20 years.
The watches may be purchased directly on the company website or from official retailers. On special request, Gerald Charles is also offering two gem-set versions of the Maestro Anniversary watch. The diamond set editions are available in Demí-Pavé (with 136 brilliant cut diamonds on the watch bezel) and Full-Pavé (with 373 brilliant cut diamonds) variants.
Total diameter 26.2 mm
Total height 5.1 mm
Power reserve 42 hours
Number of rubies 27
Frequency (Hz) 28,800 v/h
Bridges Rhodium beaded
Anti-shock Incabloc system
Water-resistance 100 meters
Gerald Charles original “Maestro” case in shiny stainless steel, sapphire crystal, see-through case-back, 100 meter water resistant. Shaped as an asymmetric polygon with smooth edges and a “smile” at 6 o’clock. It’s an original design of Monsieur Genta for the Maison Gerald Charles.
Black matte dial with Super Luminova apply indexes.
Hours, Minutes, Second to center. Big-Date at 6 o’clock
Black rubber strap double-face con motivo a piramidi. Two pieces folding buckle in shiny stainless steel with engraved logo.
Maestro Anniversary, Reference GC19-00A: US$10’030
Maestro Anniversary Diamond Full-Pavé, Reference GC19-00ZZ: US$42’986
Maestro Anniversary Diamond Demí-Pavé, Reference GC19-00Z: US$27’224