From 14 to 17 February 2020, the Inhorgenta Munich trade fair will be opening its doors to watches, jewellery, gemstones, pearls and more. High-quality mechanical watch manufacturer Sinn Spezialuhren from Frankfurt am Main will attend for the second time this event and launch two novelties.
A step based on the company’s firm belief that industry events such as the Inhorgenta are hugely important for mutual exchange – especially in an era where digital channels are increasingly defining communications and interaction. Such trade fairs present the perfect opportunity to discuss things in person, to hold product presentations and to share an appreciation for watches, while allowing questions and requests to be discussed directly. They also enable products to be compared with those of other industry leaders at any time.
Due to the positive experience of the last year SINN will launch two novelties at the fair in Munich. This offers an additional benefit for retailers and press representatives.
Since discussions about the watches, industry and trends are held in the run-up to Baselworld, this makes it possible to be more flexible in terms of scheduling and to share annual plans early on.
The decision to attend Inhorgenta emphasises the huge importance the company is attaching to the German-speaking retail market in the future as well. The trade fair appearance sends out a crucial and, above all, positive signal to established retailers who are important distribution partners for Sinn Spezialuhren. In addition to its close relationship with select retail partners, SINN has also simultaneously pursued direct distribution as a successful sales strategy ever since the company’s foundation in Germany.
Inhorgenta is aimed exclusively at trade visitors. 1,052 exhibitors from 41 countries will come together in six halls to welcome the approx. 27,000 trade visitors expected from over 70 countries. All those interested will find Sinn Spezialuhren in Inhorgenta’s new Watch Boutique in Hall A1 at Stand 214.