Zenith El Primero Revival G381 Limited Edition

In partnership with the popular horological media platform HODINKEE, Swiss luxury watch brand Zenith presents a limited edition El Primero Revival G381. Available only in the HODINKEE Shop and limited to just 50 pieces to honor the 50th anniversary of the industry-changing El Primero movement, the Revival G381 is a fitting tribute to the golden era of sporty vintage chronographs.

A cult item in the ranks of the Zenith and vintage chronograph collectors, the G381 was born alongside the A386 in the earliest days of the El Primero, as several brands raced to be the first to bring their automatic chronograph to the market. Made up in yellow gold, an unconventional choice for a sports watch material in 1969 – the G381 features the easily recognizable black-on-white “Panda” dial.

Highly sought after today, the G381 was an undoubtedly special creation from Zenith that offered the El Primero technology in a distinctive and eye-catching object. The original G381 was produced in fewer than 700 examples, making it one of the most sought after vintage Zenith El Primeros by collectors today. Fifty years later, the G831 still maintains its allure and collectability due to its mix of style, elegance and everyday versatility.

The Zenith Limited Edition El Primero Revival G381 is a faithful interpretation of the Swiss brand’s iconic timepiece. With its yellow gold 38mm case, white lacquered dial with overlapping black “Panda” subdials, and slightly smaller chronograph pushers and crown, the Zenith El Primero Revival G381 pays homage to the original watch born alongside the revolutionary El Primero movement.

Housed inside this limited edition is the Zenith caliber 400 El Primero chronograph movement, visible via the sapphire caseback. The caliber 400 is the modern iteration of the same high-beat heart that powered the original G381 in 1969. Like the original El Primero, the caliber 400 is a fully integrated column wheel chronograph movement that ticks at 5 Hz and has a power reserve of 50 hours.

Available exclusively in The Hodinkee Shop, the Limited Edition Zenith El Primero Revival G381 is limited to only 50 pieces, with pre-orders now open for delivery by end of September.

Technical details

Model: EL PRIMERO REVIVAL G381 (Revival of the El Primero Model from 1969)
Reference: 30.G381.400/21.C807 , Yellow gold version, Limited Edition of 50 units

El Primero 400, Automatic
Automatic El Primero column-wheel chronograph
Calibre: 13 ¼ “` (Diameter: 30 mm)
Movement thickness: 6.6.mm
Components: 278
Jewels: 31
Frequency: 36,000 VpH (5 Hz)
Power-reserve: approx. 50 hours
Finishes: Oscillating weight with “Côtes de Genève” motif

Hours and minutes in the centre
Small seconds at 9 o’clock
– Central chronograph hand
– 12-hour counter at 6 o’clock
– 30-minute counter at 3 o’clock
Tachymetric scale
Date indication at 4:30

Diameter: 38 mm (Original revival of the case with 38 mm diameter)
Diameter opening: 33.05 mm
Thickness: 12.60 mm
Crystal: Box sapphire crystal with anti-reflective treatment on both sides
Case-back: Transparent sapphire crystal
Material: Yellow gold
Water-resistance: 5 ATM

White lacquered with black dials (“Panda”)
Hour-markers: Gold-plated, faceted and coated with Super-LumiNova SLN C3
Hands: Gold-plated, faceted and coated with Super-LumiNova SLN C3

Brown alligator leather strap with protective rubber lining
Yellow gold pin buckle

50 Years warranty & Services

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