Tockr announces its latest aviation-inspired watch collection known as the Tockr Skytrain.
The Austin, Texas-based independent watch brand setout to create a classic new watch design that features a streamlined dial design but retains the brand’s signature aviation-inspired DNA. Tockr invited watch lovers from around the world to contribute names for this classic new model. The name ‘Skytrain’ was selected as the winner on Saturday, June 15, alluding both to Tockr’s aviation roots and the brand’s historic ties to the iconic C-47 “Skytrain” warbird.
Third generation pilot and Tockr Founder Austin Ivey’s passion for flight has remained as strong as his love of watches. Ivey’s grandfather, decorated C-47 pilot Eugene Xerxes Martin, Jr. flew a “Skytrain” on 52 different missions throughout World War II, and later named the family’s Dallas grocery store after the C-47.Given this history, the C-47 “Skytrain” aircraft has become a recurring inspiration for Tockr and that theme carries on in the name of the new Tockr Skytrain model.
While Tockr is rooted in aviation and history, the young watch brand is also known to have cultivated deep connections in the watch community, both online and off, generating a unique two-way conversation with customers that significantly informs the brand’s design strategy. The independent watchmaker has always welcomed fan feedback, and the brand created the “Skytrain” model to satisfy requests for a simple and classic Tockr watch. Its streamlined look was achieved by omitting a date window and keeping details subtle, like the applied indices. At the same time, Tockr maintained its identity as an aviation-inspired watch brand with the crosshair dial design and the airplane on the second hand.
The Tockr team had all the elements of a compelling new watch model but couldn’t settle on a model name that would fit in with the brand’s existing collections. The brand designed to open the conversation up to its network of watch lovers and fans with a Tockr “No Name” contest. Within a month, over 1,200 contest entries had poured in, offering creative names for the “No Name” watch.
‘The winning entry, “Skytrain,” was submitted by Joseph W. in the contest run by online wrist-watch enthusiast publication aBlogtoWatch throughout the month of May 2019. Knowing Tockr’s history, Joseph was inspired to submit the name Skytrain in honor of the C-47, the official name the U.S. Army gave to the C-47 in 1941 (making the C-47 the first airplane in the country’s history to be identified by both name and number.)In honor of his winning contest entry, Joseph will travel to Austin, Texas to receive his own Tockr Skytrain model directly from Austin Ivey at Tockr headquarters.
Born in Austin and made in Switzerland, the Tockr Skytrain features minimalistic crosshair dials in choice of sunburst blue, sunburst gray, or matte black, featuring uniquely debossed minute track markers. The applied hour indices and hours, minutes, and seconds hands are clearly visible beneath an anti-glare sapphire crystal.
The applied indices and hands (including the Tockr airplane-tipped seconds hand) are also vividly illuminated in darkness. Each Tockr Skytrain model also features an accent of Tockr’s signature orange color at the 60 second mark at 12 o’clock, the crosshairs, and strap stitching.
The 42mm cushion-shaped brushed and polished 316L steel case contains an ETA-2834-A6 movement that offers a 42-hour power reserve. The solid caseback features engravings of both a radial engine motif, in a reference to a C-47 Skytrain, and a unique serial number.
The Skytrain is also water-resistant to 50 meters. Each Tockr Skytrain watch also comes with two strap options: both a silicone and vintage-textured calfskin leather strap with engraved pin buckle in coordinating color (blue, gray, or black).
The Tockr Skytrain is available at an introductory price of $950 (regular $1200).
Swiss manufactured automatic movement, caliber eta 2834-a6, 25 jewels, 28’800 a/h, 4hz
Power reserve: 42 hours
Hours, minutes and seconds
Cushion-shaped in stainless steel 316l with anti-glare sapphire crystal
Solid caseback with radial engine and unique serial number engravings
Water resistance: 5atm (50m)
Sunburst blue with debossed minute markers and applied luminous index markers
Sunburst grey with debossed minute markers and applied luminous index markers
Matte black with debossed minute markers and applied luminous index markers
One calf-leather and one silicone with color matching dial
Pin buckle clasp in brushed stainless steel 316l