du Manège is a fine Swiss watch brand established by Julien Fleury, young designer from La Chaux-de-Fonds. Since its establishment in 2011 du Manège manufactures its timepieces exclusively in La Chaux-de-Fonds and in the surrounding area.
Aware of expertise and the fame of the suppliers of the Neuchâtel Mountains, Julien Fleury has decided to create a watch represents his region DNA: La Chaux-de-Fonds. His first collection highlights codes referring to the traditional Swiss watches, displaying a modern and technical approach.
Julien was born and grew in La Chaux-de-Fonds, du Manège Street number 16-18 where he spends time, from his youngest age, in the watches parental company within the family building of 1853. He is the worthy successor of a watchmaking tradition for more than a century. His father is a micro-mechanic, his grand-father was a dial maker and his great grand-father founded in 1930 the prestigious Montres Boillat Frères factory.
Young person, he wanted to be an architect because he was strongly influenced by Le Corbusier and the city architecture. He spent hours to be amazed at frescoes and architecture of L’Ancien Manège, the classifed historic building, being in the same square.
Later, after these studies at the art school of la Chaux-de-Fonds, he decides to concretize the dream, his dream, without taking care of administrative and commercial constraints: design and produce the duManège watch. Julien Fleury is an architect of the time combining with prowess design and horological conception with architecture and contemporary art.
The duManège collections aim to please the demanding customers and the Swiss craftsmanship connoisseurs. duManège presents watches which are characterized by pure design with precise and detailed work of the completion finishing. The dial is recognizable by the inscription « La Chaux-de-Fonds », a sober display and a high legibility.
In production, the brand uses noble materials like Stainless Steel, Titanium, Gold and others high performed materials. The movements of the duManège watches are reliable thanks to their quality of production as well as their specific finishing. The particularity of duManège watches is unique, exclusive and timeless identity.
Official website: https://www.dumanege.ch/en/