On Wednesday, October 31st, Swiss luxury watch brand Longines opened its newest shop inside the Las Vegas’ Tourbillon Boutique, located in the City Center Complex. Longines’ Ambassadors of Elegance Andre Agassi and Stefanie Graf were present to celebrate this particular event in one of Las Vegas most prestigious watch lover’s temple. With this new opening, the brand invites customers to discover Longines elegant collections and exclusive universe, made up of Elegance, Performance and Tradition.
From its very earliest moments, in the 1830’s, Longines has forged strong ties with the United States. Today, the brand counts more than 300 points of sales all over the country. Furthermore, the winged hourglass brand is a trusted partner for many sporting competitions across America, from equestrian events to skiing and gymnastics.
Longines has also worked with celebrities who embody brand’s values and image of elegance, including American tennis legend Andre Agassi, who now works to improve access to education and the lives of disadvantaged children through his Las Vegas-based foundation, and Stefanie Graf who works to help children and families who are victims of war, persecution and violence through her Hamburg-based foundation, Children for Tomorrow.
This Wednesday, the owners of the limited “Conquest V.H.P. Stefanie Graf & Andre Agassi Foundations” timepieces, auctioned this summer to commemorate ten years of partnership between the two tennis legends and the brand, were also invited to attend Longines’ inauguration in the Tourbillon Boutique.