Swiss Watch Brand Lebois& Co Searching for New Shareholders in Equity Crowd Funding Campaign

Many of us wear Swiss Made watches proudly, but a few people own shares of Swiss watch brands. And if you are interested to become share holder of a Swiss watch brand, here is an excellent offer from Lebois& Co through an equity crowd funding campaign.

Lebois& Co is a Swiss watch brand established in 1930s by a member of the famous Dodane family. After its revival in 2014 and the introduction of 3 Re-launch Editions of its first model the Avantgarde Date – Lebois& Co now announces their new equity crowd funding campaign allowing investors and watch lovers to become shareholders of the watch company.

Following 3 successful Kickstarter campaigns from 2015 till 2017, Lebois& Co is ready for its next step; the brand has 3 new watch models under development and an innovative concept to combine online and brick and mortar sales. Being a startup, Lebois& Co combines the best practices of horology and information technology. Lebois& Co produces high quality and certified mechanical watches to be marketed and sold with the help of innovative information technology solutions.

The upcoming Lebois& Co watch collection will consist of a new version of the Avantgarde Date, the much requested and long-awaited re-issue of their vintage chronographs and a very exciting third (certified) model that will be announced late 2018.

The capital increase will be used for product development, marketing (offline and online communication) and sales (attract and sign new authorized dealers/distributors and adjust website to support omnichannel sales strategy). Also, a Swiss branch office or subsidiary will be opened for local operations.

Shareholders will be entitled to exclusive benefits such as preferential pricing and preferred ordering on new watch models. There are 5 investment levels (share packages) that new shareholders can choose from.

Lebois& Co’s investment target is € 500,000 offering a total of percentage 21.74% of the company. The pre-money valuation of Lebois& Co is €1.8M.

Lebois & Co was founded in 1934 by French watch manufacturer Raymond Dodane. This French entrepreneur and watch manufacturer belongs to the third generation of the famous Dodane family, who are best known for their watches using the family name on the dial. Lebois & Co was sold to an Italian import company in 1947. The watches were still being produced and sold (mainly to Italy). The watches were made in the Dodane factory as well as a number of Swiss watch manufacturers.

In 1972 Lebois & Co ceased production and distribution of watches and the brand disappeared from the watch industry landscape for a long time. Despite the disappearance of Lebois & Co the brand is still known today and popular with watch collectors all over the world. In 2012 a beautiful 1945 Lebois & Co Chronograph sold for over $ 6,000 at Christie’s Important Watches auction.

In 2014 the then 80 year old Lebois& Co was revived and with the support of over 150 Kickstarter backers from 30 countries around the world, Lebois& Co raised over € 190,000 to produce their first watches. The quality and execution of Lebois& Co’s watches is praised by customers but also watch experts in reviews and is mentioned as a serious alternative to the established order of watch brands.

 

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