Hublot has inaugurated its new boutique in the Italian city of Porto Cervo, a prestigious tourist destination renowned for premium luxury seaside resorts.
The new Boutique is located in the Via La Passeggiata (Promenade), underneath the arcade, just a few steps from the famous Piazzetta, from where one can admire the beautiful panorama of the port. The space measures 40m² and includes materials and colors reminiscent of the beautiful beaches along the Emerald Coast (Costa Smeralda).
Various distinctive features of the new Hublot showcase in the glamourous Costa Smeralda, inaugurated on 3 July, in the presence of David Trezeguet, Hublot Friend of the Brand.
To celebrate summer a new watch is being released to showcase the blue of the sky and the sea. Housed in blue ceramic, the Big Bang Blue comes beach-ready with a blue and white natural rubber strap, or blue alligator strap, perfect for summer evenings. Under its cerulean skeleton dial, the UNICO manufacture movement, and its self-winding flyback chronograph with column wheel, it manages your time in complete autonomy for three days. Just 100 Big Bang Blue pieces are being released, initially available from the brand’s summer boutiques in Cannes, Saint-Tropez, Porto Cervo, Capri and Mykonos – before calling at all Hublot boutiques across the world.
The ribbon cutting ceremony was attended by David Trezeguet, Hublot Friend of the Brand in addition to Marketing Director Philippe Tardivel and Regional Director for the Mediterranean Countries Augusto Capitanucci.
Continually, this summer in Porto Cervo, Hublot will celebrate its passion for art with a new, prestigious partnership as Official Sponsor of the “Andy Warhol VIP Society” exhibition, being held at the Porto Cervo Conference Centre from 10 June to 17 September.
An event of international importance: a return to an emerald summer, where you can admire 200 masterpieces from the most prestigious private collections.
On display, true icons of the master of pop art: screen prints of Marilyn, the famous Campbell’s soup tins; portraits of drag queen Ladies and Gentlemen to celebrity Polaroid photos of stars such as Ron Wood, Sylvester Stallone, Grace Jones, moving on to sought after self-portraits and fairy tales written by Hans Christian Andersen.
A prepared itinerary that allows you to relive, through the paintings of Warhol, that “VIP Society”, which energised life in the Big Apple (NYC) during the 1970s, an environment of eccentricity and glamour, not to mention a frequent hang out of movie stars, artists, musicians and entrepreneurs.
The exhibition is organised by the Fondazione Mazzoleni (Mazzoleni Foundation) an organisation that promotes prestigious cultural events, and the Galleria E.F. Arte di Milano (EF Art Gallery of Milan), founded by Eugenio Falcioni, a notable collector of Andy Warhol memorabilia.