Frederique Constant Horological Smartwatch Notify Collection for Ladies (New Models)

After having introduced the first Horological Smartwatches for Ladies last November in New York, during an event hosted by the brand’s Global Charity Ambassador Gwyneth Paltrow, Frederique Constant enriches this collection with new versions revealed at Baselworld 2017.

Originally launched in 2015, the Horological Smartwatch was born after three years of extensive research and development with Frederique Constant being the first in the Swiss watch industry to introduce a Horological Smartwatch, an analog watch offering connected functionalities.

The Ladies’ versions of the Horological Smartwatch combine the two worlds of high-tech innovation with the traditional Swiss watch craftsmanship, offering a refined, elegant and feminine design watch with connected functionalities.

Frederique Constant’s three new Ladies models showcase intricate detailed dials featuring heart’s guilloché decoration, mother of pearl on the outer dial and applied Roman numeral indexes. The 34mm case comes in two variations; one in an all-steel version, and a second one in steel with a rose gold-plated bezel.

A classic look to accompany the modern woman of today in all her daily activities from the workingwoman, to mothers and sport enthusiasts alike, motivating her to move more, sleep better, and ultimately improve her overall lifestyle. What better way than to include a new rubber strap in order to turn this classical watch into the ideal active companion. The new rubber straps, soft to touch and water-resistant, come in two different colors: white and black.

Connected functionalities
The much-appreciated “activity & sleep tracking” sub-dial is featured at the center of the watch and the 2, 4, 8, and 10 o’clock positions reveal its characteristics: call notifications, sleep monitoring, activity tracking, and text notifications, respectively. MMT SwissConnect designed the Ladies MMT-281 quartz module at a smaller scale to fit the more feminine and elegant 34mm case. The module is powered by 2+ years battery life.

New Features
The new Horological Smartwatch carries the latest “Notify” features, namely call and email notifications. This function allows the user to be notified whenever she receives a call or an email. After connecting and pairing the watch to the MMT-365 app, calls are automatically linked to the smartwatch, then whenever the user receives a call, the watch vibrates briefly, the hour and minute hands join at 2 o’clock for 2 seconds notifying the user that a call is coming through, the same happens for the email notifications, except the hour and minute hands will point to 10 o’clock.

Features of the Horological Smartwatch

  • NEW!Notifications: This feature sends you a notification whenever you receive an email message as well as calls.
  • Activity Tracking: Keep track of daily steps, calories burned, and total distance.
  • Sleep Monitoring: Wear your watch at night or put it under your pillow to record your sleep. Sleep tracking function provides details on how much time you spent in deep sleep, light sleep, or awake.
  • Always On-Time & Date: You never have to set a time and date – traveling across time zones, the Horological Smartwatch picks up the time from your smartphone and displays new time automatically.
  • Sleep Cycle Alarm: Set a smart sleep alarm that will help you to wake up at the best appropriate time in your sleep cycle so that you wake up refreshed.
  • Get-Active Alerts: Set an alert to remind you to move if you’ve been idle for a set amount of time; you can customize your Get Active Alerts directly through the MMT-365 app.
  • Dynamic Coaching: Receive suggestions, tips, and information catered specifically to you based on your activity and sleep goals.
  • Cloud back-up and restore: Recover all of your data, even if you lose your watch or phone. The Horological Smartwatch independently stores your activity and sleep for 30 days without having to synchronize it to your smartphone. A great way to collect and keep your data on-the-go!
  • Worldtimer 24 time zones: Frequent traveler? Keep track of your hometown’s time by simply entering your city into the app. You’ll always be able to know instantly when is the ideal time to call your loved ones or business partners back home.

The new MMT-365 app which connects to the smartwatch via Bluetooth is available on both iOS and Android systems, with simple and easy-to-understand graphics to highlight how much one has moved and slept during the day, week or month.

Technical details
Model: Horological Smartwatch For Ladies

Polished stainless steel two-color case, 2-parts case
Diameter of 34 mm
Convex sapphire crystal
Water-resistant to 3 ATM

MMT-281 quartz caliber, functions adjustable through the crown
2+ years battery life

Always-on time & date
Activity tracking
Sleep monitoring
Sleep cycle alarms
Get-Active alerts
Dynamic coaching
Cloud backup and restore

Dial and strap
Reference: FC-281WH3ER2
Silver-colored dial with guilloché decoration and mother of pearl, applied rose gold-plated indexes
Hands- polished rose gold-plated-colored hands
Strap: White rubber strap

Reference: FC-281WH3ER6
Silver-colored dial with guilloché decoration and mother of pearl, applied silver-colored indexes
Hand-polished silver-colored hands
Strap    White rubber strap

Reference: FC-281GH3ER6
Dark grey dial with guilloché decoration and mother of pearl, applied silver-colored indexes
Hand-polished, silver-colored hands
Strap: Black rubber strap

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