Luxury watch brand Shiv Timeless London unveils its first collection – The Inception Collection, at its official debut at Baselworld 2017.
Founded in 2015 in London, Shiv Timeless London embodies the virtuosity of master Swiss horology, connecting it to the beginning of time itself.
As the name suggests, the brand pays tribute to Lord Shiva, who as per Hindu religion, created the Universe. The Lord of Time, Lord Shiva dances to the drum of the Tandava, symbolising the forever cycle of destruction and creation. The Inception Collection presents three exquisite mechanical timepieces inspired by the Timeless God and his eternal divine synergy with his Goddess.
Inception is the 1st Limited Edition collection, with 3 exquisite timepieces of 36 pieces of each, totalling 108. They pay tribute to the inception of creation and the coming together of the Lord of Time and his consort.
Also, bringing alive the concept of the brand logo which dominates the dial design. The logo represents the spiritual soul “S” which lies within each one of us and is Timeless. This encapsulates the universal triangular symbols of masculine and feminine principles. The balance represents the completeness of the universe celebrating creation as a whole.
Shiv Timeless Watch Collection
(1) Shiv Timeless ETERNAL 42mm
Eternal is a tribute to Lord Shiv, the Lord of Time, represented by the upwards triangles, the tridents and crescent moons. 108 baguette cut diamonds adorn the Black Onyx dial and the bezel. Bringing the masculine elements of the logo to life, with the upwards black diamond triangles on the dial and the signature bezel.
Technical details
Case
42 mm Rose gold 18ct (4N)
108 white baguettes diamonds – 6.39ct approx.
4 black diamond triangles on the bezel/ dial
18ct Rose gold crown with full logo engraved
Waterproof to 50m
Triangle screws on back case
Dial
ONYX Watch dial
All the appliques in 18ct rose gold 4N
At 6 o’clock tiger eye stone
At 6 o’clock 18ct rose gold trident and moon piece
Hands: Rose Gold 4N, with blue luminous edition
Second hand 18ct rose gold 4N trident and moon
Movement
3 hands automatic TRIKONΔ-108
Full 18ct Rose Gold crescent moon and trident rotor
Strap
22/20 mm dark black
(2) Shiv Timeless DIVINE 34mm
Divine symbolises the purity of the Lord Shiva’s consort. Represented by the elegant Lotus Flower, the purity of the white pearl and the downwards pink tourmaline triangles for femininity. 108 baguette cut diamonds adorn the white Mother of Pearl dial and the bezel. Bringing the feminine elements of the logo to life, with the downwards pink tourmaline triangles on the dial and the signature bezel.
Technical details
Case
34 mm 18ct White gold
108 white baguettes diamonds – approx. 4.62ct
4 pink tourmaline triangles on bezel/dial
Waterproof to 50m
18ct White gold crown with full logo engraved
Dial
White MOP with diamond cluster
All appliques in 18ct white gold
At 12 o’clock 18ct white gold lotus flower
White pearl and pink tourmaline stone insert
Hands in white gold, with blue luminous edition
Second hand 18ct white gold rotating star
Movement
3 hands automatic TRIKONΔ-108
Full Lotus flower rotor in 18ct white gold
Strap
18/18mm White SATIN/RUBBER
(3) Shiv Timeless Synergy 47mm
Synergy is the coming together of his consciousness and her energy to represent the creation of the universe. Creation started with the strike of the drum and the Tandava dance. With 80 baguette cut black diamonds creating the blast from the Infinity “S”.
Technical details
Case
47 mm 18ct White Gold with black DLC bezel
80 Black baguettes diamonds – 3.41ct approx
18ct White gold crown with full logo engraved
Waterproof to 50m
Dial
Base dial in black crystal
Appliques and cabochons in 18ct white gold
Round black diamond on the centre piece at 12
Meteorite insert at 12 o’clock
Hands 18ct white gold, luminous blue
Movement
Flying Tourbillon TΔNDΔVΔ-108
Hand Engraved cosmic drum on the rotor
Unique 18ct Gold atomic energy symbol rotor
Rotor set with 108 small round diamonds
Strap
24/20 mm black