Created in 1966, today the Cohiba, the celebrated name of the most sought-after cigars in the world is celebrating half a century of existence. At its side on the occasion of this anniversary, Swiss luxury watch manufacture Zenith is presenting a limited series of its legendary El Primero chronograph, with 50 watches in rose gold and 500 in stainless steel, all featuring a Havana brown dial and emblematic Cohiba motifs. A combination of elegance and technicality, the El Primero Chronomaster 1969 Cohiba Edition exudes a full-bodied fragrance tinged with daring and pleasure.
Zenith and Cohiba, two legendary Manufactures with a shared universe of authenticity, precision and excellence. Each one infuses passion and expertise into exceptional creations so as to bring unmatched enjoyment to experienced connoisseurs. The first ever Cohiba watch, the El Primero Chronomaster 1969 Cohiba Edition by Zenith celebrates the 50th anniversary of the world’s most prestigious cigar brand. Like the most luxurious of hand-rolled Cuban cigars, it embodies high-quality craftsmanship dedicated to an exclusive way of life.
Like the Manufacture Zenith, a pioneer in Fine Watchmaking, the Cohiba brand is an avant-garde actor in the world of Habanos. Unashamedly elitist, entirely hand-made with long filler Cohiba cigars are the most exclusive Habanos cigars and the preserve of the most discerning connoisseurs. From 1966 until 1982, the brand was exclusively used as an institutional gift by the Cuban Government to foreign statesmen and diplomats. Christened Cohiba in 1966 and officially registered in 1969, the name of the brand comes from the term used by Tainos Indians to describe the rolls of tobacco leaves, which were the ancestors of cigars. Since then, the Manufacture has been established in a magnificent 1920s townhouse – “El Laguito” – located in Cubanacán district of Havana. All the leaves from which a Cohibais made are the cream of the crop, meticulously selected from the best fields- Vegas de Primera –in the Vuelta Abajo region (Pinar del Río province). Part of the secret of Cohiba lies in an additional fermentation of the Seco and Ligero leaves of its blend which takes place in wooden barrels. This very special process is reflected in a complex aroma and balanced taste, combining power and delicacy.
Produced in a limited series of 50 in rose gold and 500 in steel, the exclusive “anniversary” El Primero Chronomaster 1969 Cohiba Edition by Zenith is adorned in glossy chestnut reminiscent of the amber colour of the prestigious cigars. In a nod to the ultimate cigar, its Havana brown dial is spanned with vertical lines and distinctive motifs of the Cuban brand. The famous profile of aboriginal chief Taino, the manufacture’s emblem, appears alongside the Zenith and Cohiba logos. Beating to the vibrant rhythm of a legendary movement, the El Primero Chronomaster 1969 Cohiba Edition flaunts clean, sleek lines. Its high-frequency mechanism is housed in an elegant 42 mm-diameter rose gold case, fitted with a fluted crown and two round push-pieces. Topped by a domed sapphire crystal, this display with its sophisticated allure is punctuated by facetted, luminescent hands. The sapphire caseback, engraved with the Cohiba’s 50th anniversary logo, reveals an oscillating weight adorned with “Côtes de Genève”.
At 11 o’clock, the famous opening of the dial reveals the palpitations of the automatic El Primero 4061 chronograph movement. With its impetuous 36,000 vibrations an hour cadence enabling a1/10th of a second display, its COSC precision-certified chronometer and integrated column-wheel construction, this El Primero ‘engine’ is a worthy heir to the world’s most precise series-made chronograph series presented by Zenith in 1969. Equipped with a silicon lever and escape-wheel, this 282-part movement driving central hour and minute, chronograph and tachymeter functions is endowed with an over 50-hour power reserve.
Developed for sophisticated connoisseurs, the El Primero Chronomaster 1969 Cohiba Edition watch is presented in an exclusive wooden box in the colours of the legendary Habanos cigar.
Model: El Primero Chronomaster 1969 Cohiba Edition
500-piece limited edition
Movement El Primero 4061, Automatic
Calibre 13¼“` (Diameter: 30 mm)
Thickness: 6.60 mm
Frequency: 36,000 VpH (5 Hz)
Power-reserve: min. 50 hours
Finishes: Oscillating weight with “Côtes de Genève” motif
Hours and minutes in the centre
Small seconds at 9 o’clock
– Central chronograph hand
– 12-hour counter at 6 o’clock
– 30-minute counter at 3 o’clock
Material: Stainless steel
Diameter: 42 mm
Opening diameter: 37.10 mm
Thickness: 14.05 mm
Crystal: Domed sapphire crystal with anti-reflective treatment on both sides
Case-back: Transparent sapphire crystal bearing the COHIBA 50th anniversary logo
Water-resistance: 10 ATM
Brown, bearing special COHIBA decorations
Hour-markers: Rhodium-plated, faceted and coated with SuperLuminova SLN C1
Hands: Rhodium-plated or blued, faceted and coated withSuperLuminova SLN C1
Brown alligator leather strap with protective rubber lining
Stainless steel triple folding clasp