In direct line from its Haute Joaillerie or contemporary Italian jewellery collections, Bulgari presents Diva, its new precious watch model that pays tribute to feminine beauty by accentuating it with distinctive character.
The sensual and romantic Diva naturally evokes the delightful hours of Rome’s Dolce Vita, that gentle touch of mischievous nonchalance counter-balancing perfectly cultivated elegance. Heir to the jewellery expertise of the Rome-based Maison, Diva appropriates all its design codes to become a sophisticated timepiece for active and refined women. It also morphs into a jewellery watch for evening wear.
Diva draws part of its inspiration from the enduring charm of Roman beauty – and in particular from a remarkable motif from the mosaics adorning the Caracalla thermal baths. A motif reinterpreted in an extremely modern manner and which has become a symbol of Bulgari. This softly geometrical pattern is now associated with the round case of a watch, forming natural, smooth lines that accentuate the design of the case, as well as ensuring the smooth integration of the satin strap by means of a surprising secret articulation system.
This technically very complex mechanism – perfectly executed thanks to the skills of the artisans exercising their art in Bulgari’s Haute Joaillerie workshops in Rome – endows the watch with unexpected suppleness. This flowing feel ensures perfect comfort on the wrist, where it reveals the full strength of its design – not only as an expression of creative prowess, but also as an aesthetic element serving to enhance the perception of the watch by the woman who wears it.
For Bulgari, no element is ever fully and exclusively dedicated to performance alone. Nor is it designed to be purely decorative. Beauty stems precisely from the balance between two creative forces: technicality and beauty. True elegance lies in concealing any hint of such complexity – even though the woman wearing the Diva on her wrist will immediately realise the truth. Bulgari has succeeded in creating a feminine and in fact highly complex watch on the basis of apparently very simple shapes.
With Diva, Bulgari is also surprising and innovating in terms of watch design by making the astonishing choice of a natural acetate dial. Bulgari thus dares to introduce a high-tech material born from the fusion of wood and cotton fibres. Acetate is an organic material that can be polished to create unique and specific light effects that prolong the warm glow of the white gold case.
Acetate is a visually simple and natural material that is also highly malleable and makes a perfect match with the diamond hours and minutes markers. This jewellery touch echoes the tourmaline cabochon adorning the crown, and in an ultimate touch of refinement, Diva also comes in a white gold version with a fully paved diamond dial.
Case, dial and strap
30 mm 18-kt white gold case set with 78 brilliant-cut diamonds (~0.94 ct); 18-kt white gold crown set with a cabochon-cut tourmaline.
Brown-anthracite cellulose acetate dial made from natural cotton and wood fibres, set with 12 diamond indexes (~0,13 ct) for the taupe satin strap version with an 18-kt white gold pin buckle.
Diamond-pavé dial set with 233 brilliant-cut diamonds (~0.95 ct) for the black satin strap version set with a 18-kt white gold pin buckle.
Quartz movement, Bulgari customised and adorned with Bulgari logo (B046).