Boucheron Epure Collection – Epure Automatic 38mm/ 42mm and Epure Automatic Chronograph, 43mm

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With the Epure collection, Maison Boucheron becomes an architect of time. With its strong lines, and classic esthetic, the Maison plays on contrasts that come together in a celebration of simplicity, this promising a new and timeless elegance.

Following the launch of the first gold version in gold two years ago, Epure is now introducing 6 steel models for an even more contemporary look. Beneath the Epure Acier’s cleverly simple round case lies a highly complex design and a creative esthetic that enhances Boucheron’s iconic motifs more than ever before.

More than just a timepiece, Epure represents a philosophy of life and embodies Frédéric Boucheron’s vision of time by preserving only the essential to light up life’s most joyful hours.

Special Features

The Cabochon: Electric blue in colour, it has a subtle glow that is unique to the intimate savoir-faire of the Jeweler of Lights. Known as the ‘oracle stone’ in antiquity, this polished sapphire is positioned at the top of the winding crown and of the dial, drawing attention to this iconic Maison Boucheron motif more than ever before.

The Double Gadroon: Placed together, these two rings of polished gold symbolize the eternal love between two beings who are forever bound to one another. The double gadroon is one of the Maison’s oldest motifs.

Oversize 3 & 9 Markers: The oversize 3 and 9 markers are a tribute to the year 1893, when the Boucheron boutique opened at 26 Place Vendôme. Frédéric Boucheron was the first jeweler to set up a boutique in this famous Parisian square and chose the location for its exceptional light.

Clous de Paris motif: A true hallmark of the French capital, the clous de Paris motif reflects the city and its architecture. It is used in many creations (including the legendary Quatre) and creates light effects that are contrasted with the brilliance of the Epure dial.

Novelties 2015

  • Epure Automatic 38mm, Stainless Steel, White Dial, Black Alligator Strap
  • Epure Automatic 38mm, Stainless Steel, Black Dial, Black Alligator Strap
  • Epure Automatic 42mm, Stainless Steel, White Dial, Black Alligator Strap
  • Epure Automatic 42mm, Stainless Steel, Black Dial, Black Alligator Strap
  • Epure Automatic Chronograph, 43mm, Stainless Steel, White Dial, Black Alligator Strap
  • Epure Automatic Chronograph, 43mm, Stainless Steel, Black Dial, Black Alligator Strap

Epure Automatic 38mm and 42mm

Movement
Swiss Made SW 300 calibre
Mechanical movement with automatic winding
Superior bridges of the movement with pearl finishing, inferior bridges with snailed finishing
Oscillating weight engraved with 1858-PARIS in the form of Boucheron’s mark, segment with snailed finishing, Finishing on the right with Cotes de Genève
Power reserve: 42 hours
Frequency: 28 800 bph

Case
Steel case with double gadroons on the side case, beveled horns
Diameter: 38mm/42mm
Domed sapphire crystal with anti-reflective treatment on the inner side
Blue sapphire cabochon crown bezel set with double gardoons
Case-back opening on the movement with sapphire crystal << Boucheron >> <<JE NE SONNE QUE LES HEURES HEUREUSES >> ‘’Swiss made’ and ‘consecutive number engravings.
Water resistant up to 50 meters

Dial
Black or Silver matt dial with polished and silvered double gardoons
Finishing of the inside of double gadroons: Clous de Paris
Finishing of the outside of double gadroons: black or silver matt
Index at 12’o clock: blue sapphire cabochon bezel setting
9 indexes faceted and shaped in silvered bars
2 enlarged numbers: 9ó clock and 3’o clock polished silver
Horizontal silvered Boucheron logo in volume, centered at 12’o clock
Date opening at 6’o clock with black or white disc and dark grey numbers
Bezel with circular black or silver satined-finish, minuterie in dark grey

Hands
Hours and minutes hands in <<stick>> shape and facetted with matt/polished finishing
Blue second hands

Strap
Black alligator with large square scales and visible stitches
Steel triple folding pin buckle with security clasp engraved with double gadroons

Epure Automatic Chronograph, 43mm

Available in black or white, the Epure chronograph combines the classic elegance of the Epure case with a highly technical complication. Its blue hands add a touch of colour that is softened by the brilliance of the polished markers.

The two pushers of the chronograph have been adorned with 2 blue sapphires, giving the watch a contemporary and asserted aesthetic.

Technical details

Movement
Swiss Made SW 500 calibre with hour, minute, seconds and chronograph functions
Mechanical movement with automatic winding
Superior bridges of the movement with pearl finishing, inferior bridges with snailed finishing
Oscillating weight engraved with 1858-PARIS in the form of Boucheron’s mark, segment with snailed finishing, Finishing on the right with Cotes de Genève
Power reserve: 48 hours
Frequency: 28 800 bph

Case
Steel case with double gadroons on the side case, beveled horns
Diameter: 43mm
Domed sapphire crystal with anti-reflective treatment on the inner side
Blue sapphire cabochon crown bezel set with double gardoons
Push-pieces of the chronograph with blue sapphire cabochons
Case-back opening on the movement with sapphire crystal << Boucheron >> <<JE NE SONNE QUE LES HEURES HEUREUSES >> ‘’Swiss made’ and ‘consecutive number engravings.
Water resistant up to 50 meters

Dial
Black or Silver matt dial with polished and silvered double gardoons
Finishing of the inside of double gadroons: Clous de Paris
Finishing of the outside of double gadroons: black or silver matt
Index at 12’o clock: blue sapphire cabochon bezel setting
9 indexes faceted and shaped in silvered bars
2 enlarged numbers: 9ó clock and 3’o clock polished silver
Horizontal silvered Boucheron logo in volume, at 3’o clock
Hour and minute counters of the chronograph at 6’o clock and 12’o clock; silvered diamante outlining
Silvered bezel with blued circular satin finish

Hands
Hours and minutes hands in <<stick>> shape and facetted with matt/polished finishing
Blue or silvered centered seconds hand of the chronograph
Blue or silvered hours and minute hands counters of the chronograph

Strap
Black alligator with large square scales and visible stitches
Steel triple folding pin buckle with security clasp engraved with double gadroons