Swiss luxury watch manufacture Jaeger-LeCoultre adds a new model to its iconic Reverso line, a great classic of the Art Deco cultural movement.
The Grande Reverso Ultra Thin 1948 with its stainless steel case revives the spirit of a bygone era. Contrary to many models that enjoyed pre-war fame and were by then consigned to oblivion, the Reverso watch with the swivel case, which was celebrating its 17th birthday in 1948, was more modern than ever. Its case with the emblematic gadroons radiated the cool, fresh appeal of steel. It still featured the same characteristics that were soon to become truly timeless – while its intense blue hands and hour-markers pointed towards the aspirations of an era eager for renewal.
With this new timepiece, the Manufacture Jaeger-LeCoultre pays tribute to the watch that heralded the Fabulous Fifties, created during the time when all hopes were focused on technical progress, and precision was gaining ground. The Reverso’s extraordinary combination of beauty and technical genius could only have seen the light of day in the workshops of Jaeger-LeCoultre, the world reference among watchmakers. In 1948 just as in 2014, the designers of the Manufacture made sure to display the inscription “Fabriqué en Suisse” (made in Switzerland) on the dial, just above the Jaeger-LeCoultre signature.
The Grande Reverso Ultra Thin 1948 comes in a comfortable width and height accentuated by a stunningly slender shape, together illustrating the skills of the Manufacture Jaeger-LeCoultre in all fields of horology. The generous surface of its back is destined to fulfil its owner’s wish for personalisation. The extremely slender 7.3 mm case of Grande Reverso Ultra Thin 1948 incorporates the complex parts of the swivelling mechanism as well as a movement measuring just 2.94 mm thin.
Stemming from the horological research conducted by Jaeger LeCoultre, the Manufacture Calibre 822/2 beating at a frequency of 21,600 vibrations per hour is renowned for its sturdiness and precision. Against the light background of the silver -toned dial, the applied hour-markers and facetted baton-type hands stand out clearly in all circumstances to ensure perfect legibility. The lower section bears a small seconds subdial. Fitted with an alligator leather strap featuring a steel pin buckle, the Grande Reverso Ultra Thin 1948 will be available exclusively from Jaeger-LeCoultre boutiques.
Model: Grande Reverso Ultra Thin 1948
Reference: Q278852J, available exclusively in Jaeger-LeCoultre boutiques
Mechanical manually-wound movement, Jaeger-LeCoultre Calibre 822/2, crafted, assembled and decorated by hand
21,600 vibrations per hour
Thickness: 2.94 mm
45-hour power reserve
Hour, minute, small second
Silvered grained dial, stamped hour-markers
Hands: Blue facetted baton-type hands
Height: 46.8 mm
Width: 27.4 mm
Thickness: 7.2 mm
“1000 Hours Control” indication appearing on the case-back
Water-resistant to 3 bars
Strap and buckle
Matt black alligator leather 20/18
18 mm pin buckle in steel