ARC-TIC Iceland is an authentic watch brand designed for extreme sports and outdoors activities created by the same team that designs and manufactures the luxury brand JS Watch co. Reykjavik.
This new brand targets the adventurous loving customers as well as today’s athletes, whose style conscious lifestyle demands not only design, but also rugged dependability. The ARC-TIC watches are waterproof, durable, reliable, comfortable, versatile and stylish.
The weather conditions in Iceland and rugged landscape can be rather extreme which makes it an excellent place to test the ARC-TIC watches. So in case someone is gearing up for an adventure activity like mountaineering, biking and hiking or a sports activity like swimming, long distance running or any other field game, ARC-TIC Iceland watches can easily meet your expectations.

ARC-TIC watches are designed in Iceland using genuine parts and following strict production rules, standards and instructions both in regards of staff, environment and production procedures. ARC-TIC Iceland isn’t exclusively for the outdoors; it is also practical for everyday wear as it is stylish and comfortable.
The brand’s identity is routed firmly in Iceland and named after the Arctic Circle that runs through Iceland with a small twist referring to the Tic Tac sound that a clock movement makes. ARC-TIC Iceland perfectly blends traditional watch-making techniques with stylish design and high quality, at an affordable price.
ARC-TIC Iceland IMT
The debut collection – ARC-TIC Iceland IMT (Iceland Mean Time) is a series of Extreme sport watches featuring unique Icelandic design focused on the active lifestyle preferred by today’s style conscious athlete.
The watch is the outcome of more than two years intensive work and the name refers to the Greenwich Mean Time (GMT) Time Zone Iceland is in but unlike most states in Europe, Summer (Daylight-Saving) Time is not observed in Iceland and if you look closely at the GMT world map you can see that Iceland is actually located between -1 and -2 GMT so come up with a new term IMT or Iceland Mean Time.
Technical details
Model: ARC-TIC Iceland IMT
Solid 316L stainless steel 42mm watch case with black PVD coating
Swiss made quartz movement
Quick change, 24 hour, time / GMT function display
Scratch resistant, anti-reflective, sapphire crystal
Rotating bezel 660feet / 200 meters water resistance
Screw down crown and case back
Luminous hands and numbers
Each watch individually numbered
2 year warranty
Price details
69, 900 ISK (Approximately 440 Euros)