Baume & Mercier Linea Spring/Summer 2013 Limited Edition (Ref 10115, Ref 10116 & Ref 10117)

Accompanying every one of life’s special moments, Baume & Mercier has always made it a point of honour to create women’s watches that are sleek and elegant. To evoke such a unique spirit, this watchmaker, founded in 1830 and unfailingly tuned in to contemporary trends, approached the young Canadian actress, Emmanuelle Chriqui.

This artist, famous for her work on the series “Entourage” and “The Mentalist”, appreciates “the simple pleasures in life.” She perfectly embodies the natural elegance that is so characteristic of the Linea collection.

In her own way, this multi-dimensional woman has the gift of being able to truly identify with the Linea collection. Sophisticated and refined, this watch has now become a true icon as it epitomizes a certain ideal of life; it is a carrier of timeless values and of contemporary elegance.

The collection has seen its creative uses multiplied thanks to its interchangeable bracelets, and now offers each Linea owner the freedom to reinvent their look as often as they wish. To fully capture the spirit and trends of the times, Baume & Mercieris offering, with the help of Canadian actress Emmanuelle Chriqui, an assortment of woven leather bracelets in colours that correspond to the key shades of the Spring/Summer 2013 season. The goal is to find the perfect balance in bestowing an on-trend dimension o sophisticated and delicate watches, thus fulfilling the expectations of all women wishing to give new character to their watches, and to do so in a way that perfectly corresponds to how they feel at each and every moment.

Linea 10115: Spring/Summer 2013 Limited Edition
Simultaneously balanced and multi-faceted, the Linea watch has a 27 mm diameter and a quartz movement, mounted on an orange, hand-woven lambskin bracelet. This shade was selected as a key trend from the Spring/Summer 2013 season and is sure to resonate with women and provide a new dimension to this discreet and feminine timepiece. This watch in polished, satin-finished steel featuring a mother-of-pearl dial with snailedfinishes demonstrates its versatility by offering the opportunity to change the timepiece’s interchangeable bracelet.

Movement
Quartz (ETA F04.111)
Functions: H, Mn, S, Date

Case
Round, Diameter: 27 mm, Thickness: 7.95 mm
Polished & satin-finished steel, engraved bezel
Scratch-resistant domed sapphire crystal, antiglare treatment
Decorated back, fixed with 4 screws

Dial
Mother-of-pearl with snailed finishes
Riveted indexes

Bracelet
Interchangeable
Orange hand-woven lambskin
Buckle: Pin buckle

Water-resistance: 5 ATM (approx. 50m)

Linea 10116: Spring/Summer 2013 Limited Edition
Thanks to the virtue of interchangeable bracelets, the Linea watch possesses a playful dimension, transforming into an on-trend piece. Housing a quartz movement, this watch boasting a snailedfinish, mother-of-pearl dial with riveted indices, exudes high fashion with the addition of its beige, hand-woven lambskin bracelet.

Movement
Quartz (ETA F04.111)
Functions: H, Mn, S, Date

Case
Round, Diameter: 27 mm, Thickness: 7.95 mm
Polished & satin-finished steel, engraved bezel
Scratch-resistant domed sapphire crystal, antiglare treatment
Decorated back, fixed with 4 screws

Dial
Mother-of-pearl with snailed finishes
Riveted indexes

Bracelet:
Interchangeable
Beige hand-woven lambskin
Buckle: Pin buckle

Water-resistance: 5 ATM (approx. 50m)

Linea 10117: Spring/Summer 2013 Limited Edition
With the purity of its immaculate white bracelet in hand-woven lambskin, the Linea watch is a work of art transcending philosophy and time. Delicate and versatile in its design,and able to transform according to the wearer’s desires, this watch is also incredibly easy to use. Powered by a quartz caliber, this watch is worry-free when setting the time, and employing the interchangeable bracelet is also an easy task. Available in white for the Spring/Summer 2013 season, the watch features a white, mother-of-pearl dial with a delicately snailed finish.

Movement
Quartz (ETA F04.111)
Functions: H, Mn, S, Date

Case
Round, Diameter: 27 mm, Thickness: 7.95 mm
Polished & satin-finished steel, engraved bezel
Scratch resistant domed sapphire crystal, antiglare treatment
Decorated back, fixed with 4 screws

Dial
Mother-of-pearl with snailed finishes
Riveted indexes

Bracelet
Interchangeable
White hand-woven lambskin
Buckle: Pin buckle

Water-resistance: 5 ATM (approx. 50m)

Delicate and feminine, the new Linea Automatic, available in a 27 mm case, possesses the presence of a timeless gem with the elegance of an unfussy time display. It is also imbued with the nobility inherent in watches powered by a Swiss mechanical caliber and automatically wound by the movements of its owner. Its sensible size, perfect curvature and the slim, reliable movement of excellent quality selected for this very reason, make it ideal for wear on a dainty bracelet. But one thing that cannot be missed: the Linea is no run-of-the-mill watch.

Ever since its launch in 1987, this beautiful timepiece, available in steel or two-tone, has been at the forefront of watchmaking creativity and has transcended the essence of what a women’s watch should be: an attractive adornment with the features and potency to arouse a visual emotion.

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