DeLaneau “Atame” Ladies Automatic Watch

DeLaneau is a Swiss luxury watch brand renowned for its ultra luxury mechanical timepieces dedicated to women. Its popular watch models such as Amazone or Dôme, have contributed to the impeccable reputation of DeLaneau. Now the women oriented luxury watch brand presents a new watch model: Atame, which comes in smaller case yet pecked with all that respects – in all points – the DeLaneau codes: pure and simple lines of the watch case, clear inspiration of the streamlined aesthetic of the Art Deco period, strong ties with the world of arts. With Atame, the sapphire glass is curved and two original links bind the glass, case and strap together.

Indeed, nested in a rectangular case, one of the particularity of Atame is the original links between the case and suede leather strap. Instead of the usual logs at the four corner of the case, Atame adopts four links – two on the top and two on the bottom – in the center of the watch case. These links actually start on the sapphire crystal glass to end on the strap. It enhances the rectangular shape of the case as well as emphasizes the idea of ties that Atame holds dear. Furthermore, the bejeweled arches that evolve on the top of both straps also re enforce the concept of links, Atame meaning «tie me» in Spanish.

Atame can be dressed in many ways. For example,the model in red and black,bares a black onyx dial as well as a case set with diamonds and baguette rubies topped by a vivid red suede strap. It can adorn subtle tones as with the Clémathyte also illustrated here. The dial is a delicate floral miniature painting that took several painstaking hours to achieve – over 40 hours to manufacture such a piece – thanks to the incomparable talent of DeLaneauʼs enameller. Atame also adopt a vast color palette as well as mother of pearl dial or even a full diamond pavé face.
Technical details

  • Case: 18K white gold or pink gold brilliant-cut or baguette-cut diamonds or other precious stones
  • Dial: high-fire enamel dials or miniature painting dials or mother-of-pearl dials
  • Movement: Automatic
  • Power reserve: 40-hour
  • Size: Diameter 33 x 23 mm
  • Strap: Hand-made satin and crocodile strap


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